On today’s CBT Newscast for Monday, May 29, 2017:
What Makes a Frictionless Transaction? – David Booth, GM of Shottenkirk Chrysler
Recently, Joe had the pleasure of speaking with David Booth, GM of Shottenkirk Chrysler Dodge Jeep Ram of Atlanta. David’s progressive customer experience initiatives have gained him a reputation for success in the industry and with his staff. Watch Now
7 Tips to Improve Recruitment
Recruiting has gotten tougher over the past several months. While recruiting isn’t an exact science, and there isn’t a specific recipe we can give that will guarantee you hire the perfect person, here are a few tips that will help you in your search. Read More
Mark O’Neil’s In-Store “Emotional Roller Coaster”
The car buying process can be pretty fun. It’s like going to an amusement park and riding a roller coaster with all the ups and downs. At the 2017 NADA/J.D. Power Automotive Forum, Mark O’Neil, COO at Cox Automotive, equated that roller coaster experience with the way customers view the car-buying process now. Watch Now
A Primer on Video Email Marketing: Easy to Do, But the Results May Be Big
You may have heard by now that video email marketing increases engagement and delivers better results than traditional email marketing. If you’re still not sure, here are a few statistics that may pique your interest. Read More
