Tuesday, July 5, 2022

Tailoring experience to your buyers’ expectations

In this interview, Joe gets one-on-one with Mark Rikess, President and Founder of The Rikess Group to get the details on his recent article published in Ward’s Auto entitled, Why People Dislike Car Buying, and What to Do About It. Consumers expectations are being set by other retail industries. They want to enjoy a frictionless […]
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CBT News
CBT Automotive Network is a multimedia broadcast platform serving automotive professionals. With interviews featuring the biggest names in the industry, daily newscasts following top stories, up-to-date market data, and exclusive articles covering the latest industry trends, CBT is the leading voice of the retail automotive industry.

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