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Thursday, October 21, 2021
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Sales Strategy

Sales Strategy

Sell on experience vs. brand, to beat inventory shortage

Amanda Acio - 0
With inventory shortages, you’re likely stocking competitive used brands to have something to sell. How do you sell if you’re not selling on brand? You sell your dealership experience and how easy you make it, to buy a vehicle. We know brand loyalty measurements are fleeting. For example, the recent J.D. Power 2021 US Automotive […]
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Sales Strategy

The difference between a ‘deal killer’ and a ‘deal pauser’ when handling client objections

CBT News - 0
Consumers today have more options than ever before leading to many of you dealing with client objections nearly every day. But, how you respond...
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Straight Talk

The 7 most effective words to use when closing a deal

David Lewis - 0
On the latest episode of Straight Talk, host David Lewis, President of David Lewis & Associates, talks about the seven most effective words, when closing...
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Mind Your Own Business

4 psychological phases customers may experience that can prevent a sale

Jonathan Dawson - 0
On the latest episode of Mind Your Own Business, host Jonathan Dawson, founder of Sellchology, discusses the risk some dealers are putting their businesses in right...
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Sales Strategy

How to sell better than your online-only competition

Dave Effren - 0
As transaction prices on new and used vehicles soar, competition for today’s auto buyers is fierce. But it’s not just local competitors dealers need...
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Sales Strategy

How the emotional state of consumers impacts their buying decisions

CBT News - 0
Think about your last purchase...was it an emotional one? On today’s show, we’re pleased to welcome Jeff Shore, founder of Shore Consulting, trainer, and...
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Digital Retailing

WSJ best-selling author Alex Goldfayn explains the power and profitability of phone calls

CBT News - 0
Are you still using the phone to generate sales in today’s digital retail environment? If not, this is something that you should get back...
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Kain & Co.

How the ‘power of the second voice’ can break down barriers when securing a deal

David Kain - 0
On the latest episode of Kain and Co., host David Kain, President of Kain Automotive, discusses the 'power of the second voice', also so known...
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