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Basic content marketing tips for novice marketers

CBT News - 0
The SEMrush State of Content Marketing Report showed that “approximately 91% of companies use content marketing.” If you are new to the content marketing field, this article shares some basic tips to help you get started as you develop your career as a content marketer. Grouping Target Audience   Whether you are creating social media […]
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Industry News

Mistakes in leadership to avoid when managing a dealership

CBT News - 0
As a business leader, you need to be well aware of the various business dynamics that prevail in the corporate industry. In addition, you...
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Industry News

The Growth of Women Car Buyers: Four Ways to Attract Them

Chanell Turner - 0
Women consumers are responsible for 65% of new vehicle purchases and service work done at dealerships, and they are a growing segment of car...
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Industry News

Auto safety increasingly important for Americans, says study 

Jason Unrau - 0
A survey of Americans has put numbers to the concept that Americans value safety and reliability more than ever. As the pandemic drags on,...
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Industry Trends

Does the retail sales downturn predict the same losses for dealers?

Steve Mitchell - 0
Fox Business reports that "November saw U.S. retail sales fall for the first time in seven months, suggesting consumers are pulling back on spending amid a...
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Industry Trends

Dealer sentiment acknowledges both slow downs and bright spots in Q4

Chanell Turner - 0
Earlier this week, Cox Automotive released their Dealer Sentiment Index report and survey results for Q4. The study showcased responses from 1,077 auto dealers, which were...
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Technology

Automakers doubling down on EV commitments

Jason Unrau - 0
Industry-wide, carmakers are renewing their dedication to adding more electrified vehicles to their lineups in coming years, especially fully-electric cars. Although electric options are...
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Industry Trends

Average transaction prices down slightly from October but industry going strong

Jason Unrau - 0
According to Kelley Blue Book analysts, the average transaction price for new vehicle sales in November 2020 is expected to decrease marginally from last month’s high....
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The Friday 5

High automotive company valuations continue to drive a busy M&A market

Steve Greenfield - 0
Welcome to another edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps...
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Association News

How independent auto dealers have been coping with the COVID-19 pandemic – Louis Tedeschi, NIADA

CBT News - 0
With the departure of Steve Jordan in September of last year, Louis Tedeschi was named the new president of the National Independent Automobile Dealers...
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Economy

Impact of President Biden’s first executive actions on auto industry

Kimberly Hurley - 0
Swearing in a new president usually means immediate executive actions, and this week’s inauguration of Joe Biden was no different. He got off to...
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Industry News

Subaru of America fights hunger with 100M meal donation to Feeding America

Jason Unrau - 0
Subaru is best known for rugged vehicles with Boxer engines and standard Symmetrical AWD, but that could soon be overshadowed by their positive corporate...
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Daily Newscast

CBT automotive newscast: January 22, 2021

CBT News - 0
Today’s Featured Interview: How independent auto dealers have been coping with the COVID-19 pandemic - Louis Tedeschi, NIADA With the departure of Steve Jordan in September...
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