Are You Getting the Message? Connect With Consumers the Way They Want

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In today’s mobile-driven society, consumers have an array of different channels at their fingertips to reach out to businesses and providers. Most people think of these common options: 1-800 number (if you’re desperate), email (if you want to wait) and live chat. While the...

Turning a Phone Call Into an Appointment

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It’s no secret that your dealership’s location can pose challenges to running an effective sales process. Situated in congested Chicago, the Berman Infiniti of Chicago team knows all too well the toll this can take on show rates. I sat down with Micah Basarich,...

How to Effectively Handle Leads and Manage Your Dealership’s BDC – Marc McGurren

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Every dealer wants the same thing, to move their inventory faster and more efficiently. But with money spread across several different marketing channels, you might struggle to see what’s paying off. Here to tell us how to effectively manage your BDC and properly handle...

How to Build a Successful Service BDC Model and Increase Sales – Sarah Vantine, Scott Clark Auto Group

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With almost all car shopping done in the virtual space, dealers are seeing an increased value in their BDC. With this success, it looks like more and more dealerships are looking to bring the same BDC model over to the service department for even...

Revitalize Your BDC in 2019 with These Proven Techniques – David Kain, Kain Automotive

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As 2018 quickly comes to a close, dealers’ sights are now set on finishing out the year strong and setting up solid expectations for 2019. If you’re brainstorming new standards for your dealership’s BDC and sales training efforts, then our next guest has some...

How Paramus Honda Found Success By Expanding Their BDC – Jason Cohen, BDC and E-Commerce Director

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On today's show, Jim speaks to Jason Cohen, BDC and E-Commerce Director for Paramus Honda, one of the largest and most profitable stores in Lithia Auto Chain, to discuss how to effectively expand your dealership BDC, and get the most from your dealership’s internet...

Shifting the Customer Approach in Your BDC – David Lewis

BDC Departmentvideo
Traditional shoppers used to visit three to four dealerships before making a purchase. Now, with the shift going digital, dealership visits have dwindled to approximately one-and-a-half. Shoppers are spending more time researching that when they finally do touch base with your BDC department, it’s...

Automotive Internet Sales Program Designed to Enhance Profitability

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Cory Mosley, host of Progressive Retail here on the CBT Automotive Network talks with Joe Gumm about the Automotive Internet Sales Accelerator Program. This program designed to help dealers create scale and accountability in their internet and BDC departments. It includes first-class training, coaching, and...

The Power of Voicemail

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Are your voicemails generic? Don’t underestimate the importance of voicemail in your arsenal of tools. Show your customers you care with this advice from David Kain.

Is your dealership connecting with online buyers the right way?

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  When it comes to figuring out what buyers want and when they want it, it may be difficult to decide how to use your data. We caught up with Jeff Garris, Director of Business Development at Mercedes-Benz of Buckhead, to find out what his...

HEADLINES

auction volumevideo

CBT Automotive Newscast for November 14, 2019

Today on CBTNews.com - Thursday, November 14th, 2019: Inventory and Auction Volume: The Latest from J.D. Power's Larry Dixon On today's edition of CBT News, we...
organic trafficvideo

Organizing Your Organic Traffic

 On today's Tip of the Day, Brian Pasch goes over organic and inorganic traffic and gives you some tips on how to organize these...
managementvideo

Accountability in Dealership Management

On this week's episode of Kain & Company, David Kain goes over the role of managers and how critical it is to be held...
sales and service

Improving Your Sales-to-Service Handoff

Sales and service have their own distinct roles in any dealership. In an ideal world, sales exists to attract and new customers and to...

Accountability in Dealership Management

On this week's episode of Kain & Company, David Kain goes over the role of managers and how critical it is to be held...

Marketing and Sales Attribution

On this week's episode of Auto Marketing Now, Brian Pasch talks about the latest updates in marketing and sales attribution as well as strategies...

October’s Kerrigan Market Update Reveals Positive News for the Auto Retail...

Welcome to the Kerrigan Advisors Market Update with Bridget Fitzpatrick and Ryan Kerrigan, managing director of Kerrigan Advisors. VIDEO TRANSCRIPT:  Bridget F.: Hello everyone. I'm Bridget...