In a bid to mimic other online retail industries, several auto manufacturers have begun to offer services that reduce or eliminate time spent in the dealership. The first mainstream manufacturer...
On today's CBT Newscast for Thursday, October 19th, 2017:
How Facebook Messenger gets around car buying barriers
How do you create a barrier-free car buying experience for customers, especially when everything about...
On today's CBT Newscast for Wednesday, October 18th, 2017:
Jeff Cowan: Is technology replacing the rules of salesmanship?
Have you ever tried to have a discussion with a teenager? It can be...
A Culture Of Flexibility And Short-Term Contracts
If a consumer were given a choice to decide the next big subscription service boom, what would they choose? In the mid-2000s, Netflix disrupted...
On today's CBT Newscast for Tuesday, October 17th, 2017:
Are three-day holiday weekends still impactful?
We know it's another month from now, but if you haven't thought about the next Holiday three-day...
The current automotive retail experience is a fragmented one. With so much change happening in the marketplace, dealers are constantly looking to the horizon, rethinking how vehicles are retailed and...
On today's CBT Newscast for Monday, October 16th, 2017:
CDK’s Ron Frey: All the touchpoints consumers are engaged in
With the amount of research consumers do before they even hit your lot,...
On today's CBT Newscast for Friday, October 13th, 2017
Jeremy Anspach: What the future of digital marketing looks like
Last week, PureCars acquired Showroom Logic. In a move that benefits both, the...
Oil Companies Are Concerned About EV Gains
Ten years ago, it was difficult to imagine a day when oil producers would be concerned about vehicles that use alternative energy sources. In...