TSLA327.510-5.3%
GM86.765-2.585%
F13.840-0.1402%
RIVN15.930-0.43%
CYD46.9250.165%
HMC31.300-0.4%
TM188.330-1.49%
CVNA72.4800.48%
PAG218.1501.49%
LAD378.6000.275%
AN208.6400.18%
GPI265.975-0.285%
ABG209.5601.81%
SAH80.9600.35%
TSLA327.510-5.3%
GM86.765-2.585%
F13.840-0.1402%
RIVN15.930-0.43%
CYD46.9250.165%
HMC31.300-0.4%
TM188.330-1.49%
CVNA72.4800.48%
PAG218.1501.49%
LAD378.6000.275%
AN208.6400.18%
GPI265.975-0.285%
ABG209.5601.81%
SAH80.9600.35%
TSLA327.510-5.3%
GM86.765-2.585%
F13.840-0.1402%
RIVN15.930-0.43%
CYD46.9250.165%
HMC31.300-0.4%
TM188.330-1.49%
CVNA72.4800.48%
PAG218.1501.49%
LAD378.6000.275%
AN208.6400.18%
GPI265.975-0.285%
ABG209.5601.81%
SAH80.9600.35%


Articles

Is TV advertising still effective?

- January 4, 2017
If you've got any doubts that television advertising retains a crucial role in feeding the automotive marketing funnel, just turn on the TV for a few minutes this holiday season....

Auto industry expert’s forecast for sales in 2017

- January 3, 2017
As 2016 draws to a close, the US auto market is on the verge of setting a new sales record, beating last year's mark of 17.5 million new cars and...

Look who TrueCar is teaming up with to attract more car buyers

- January 3, 2017
Consumer Reports claims it is financially independent from the products and services it evaluates. Its relationship with the car industry has become very close, however. The nonprofit has set up...

The FTC Strikes Again

- December 30, 2016
And This Time it’s a Game Changer By: Jim Ragonda Back in January of 2014, I wrote in my article The FTC Strikes Again – You Ain’t Seen Nothing Yet that “although...

Stop The Bleeding!

- December 30, 2016
Income — Income STAYS In! By: Michael Roppo We all know that the main areas of income in most dealerships is from new customers, followed to a lesser extent, from returning customers....

It’s Called “Friendly” for a Reason

- December 29, 2016
Top Honda Dealer Creates Winning Culture By: Mary Welch Eric Kahn is a dye-in-the-wool car guy with a blue stocking education and Wall Street credentials. Or he is a C-suite consultant with...

Four Technology Fails

- December 29, 2016
How Not To Lose Digital Leads By: Erik Nachbahr  One in four car shoppers (24%) make their first contact with a dealership through email, website forms or other digital means, according to...

Align Your FI Marketing with Consumers Wants

- December 29, 2016
Bringing Customers Back By: Glenn Pasch Fixed operations marketing seems to be a big buzzword for 2017. With sales of new vehicles seeming to plateau, the reliance on Fixed Operations will be...

Expand Your Holiday Ad Campaigns

- December 28, 2016
New Google Ads Offer Competitive Edge By: Gino Cipperoni It’s that time of the year again! The Holiday Season is upon us. And while your friends and family are all thinking about...


CBT News
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.