Recalls are never good news for customers. At best, it means the added inconvenience of scheduling an appointment, waiting for the repair, and/or leaving their vehicle with the dealership. At...
Successful customer interactions are just as important today as they were when the first cars left factories at the turn of the century. That said, how dealership staff carry out...
Operating a dealership is fraught with challenges and obstacles that are completely out of your control. Because of that, it’s important to control those areas that we can control –...
The internet is having a moment, which could lead dealerships to question whether the smart move would be to move the majority--or all--of their advertising online. As tempting as it...
Competition is heating up. Shoppers are more informed than ever. Margins are shrinking.
Amid the challenges and chaos of a modern dealership, one thing remains certain: the best opportunity for you...
In a way, the need for succession planning mirrors gravity. Because, as certain as a ball thrown in the air is to fall, it is also inevitable that employees will...
Every week, it seems as if there is a new buzzword related to technology and innovation regarding the automotive industry. It can be overwhelming to keep up with another concept...
Because most of us got zip for a real education in selling, closing, negotiating and the other critical skills – we defaulted to developing our own hit & miss closes...
If you own or work at a company such as a dealership you’re an authorized seller and have a mass amount of business coming through you and or your employees...