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Rethink the customer journey to capture today’s cautious vehicle shoppers
Dealers are navigating a longer customer journey as affordability pressures make consumers more cautious about purchasing a vehicle. Joining us on today’s CBT Live segment is Force Marketing CEO John...
How CarJiffy prepares dealers for the shift to AI buying
CarJiffy is preparing dealers for the shift from AI-powered shopping to AI buying. Since consumers already use AI to shop for vehicles, compare models, evaluate payments, and narrow inventory with...
Capital One reveals how dealers can win over the next-gen of car buyers
With a new generation of car buyers entering the market, their expectations are shifting towards a very different buying experience than previous generations. Joining us on today’s episode of Inside...
Shopping is not buying: Why your website needs to become a 24/7 sales channel
How many cars did you not sell last night? Not leads. Not VDPs. Vehicles that were on your site after hours, with buyers ready to move forward, but your website...
