On the Dash:
- Toyota sold 790,743 vehicles globally in August, down 6.4% from a year earlier, while production fell 5.9% to 700,860 units.
- China sales plunged 22.8%, extending Toyota’s year-over-year sales decline in the market to seven consecutive months.
- U.S. sales fell 4.4%, while Japan sales increased 9.1% on strong demand for newer models including the RAV4, bZ4X and Land Cruiser FJ.
According to the Japanese automaker’s latest results for August 2026, Toyota reportedly sold 790,743 vehicles globally, down 6.4% from a year earlier, and global production fell 5.9% to 700,860 units. Both sales and production declined year over year for a second consecutive month, with Toyota’s figures including its Lexus brand.
Per the report, China again drove the global slide. Sales in China plunged 22.8% in August, extending the market’s year-over-year decline to seven consecutive months. According to the automaker, weak demand for gasoline and hybrid vehicles in China, driven by rising gasoline prices, continued to weigh on results there. Production in China fell 11.3% for the month, outpacing the sales decline.
In the U.S., however, Toyota’s largest market, sales fell 4.4% to 215,556 vehicles, while U.S. production fell 6.6%. Overall, North American sales fell 3.1%, though Canada and Mexico each posted gains that partially offset the U.S. decline. Notably, Middle East sales sank 37.5% in August, the automaker’s steepest regional decline.
Japan bucked the global trend, as domestic sales rose 9.1% to 105,067 vehicles, driven by strong demand for newer models, including the RAV4, bZ4X and Land Cruiser FJ. Even so, Japan production fell 1.7%, partly reflecting production suspensions following an earthquake in Kyushu.
