TSLA390.220-7.23%
GM86.000-0.25%
F11.9200.02%
RIVN12.180-0.62%
CYD21.7400.59%
HMC34.3000.77%
TM212.4302.75%
CVNA72.3701.53%
PAG212.0000.21%
LAD296.520-0.65%
AN177.750-2.76%
GPI260.2102.92%
ABG197.170-2.44%
SAH59.480-0.7%
TSLA390.220-7.23%
GM86.000-0.25%
F11.9200.02%
RIVN12.180-0.62%
CYD21.7400.59%
HMC34.3000.77%
TM212.4302.75%
CVNA72.3701.53%
PAG212.0000.21%
LAD296.520-0.65%
AN177.750-2.76%
GPI260.2102.92%
ABG197.170-2.44%
SAH59.480-0.7%
TSLA390.220-7.23%
GM86.000-0.25%
F11.9200.02%
RIVN12.180-0.62%
CYD21.7400.59%
HMC34.3000.77%
TM212.4302.75%
CVNA72.3701.53%
PAG212.0000.21%
LAD296.520-0.65%
AN177.750-2.76%
GPI260.2102.92%
ABG197.170-2.44%
SAH59.480-0.7%

How to find the right vendor

When it comes to your inventory, we know not every dealership has a Director of Digital Marketing or a Data Specialist that spends time researching metrics. We do know some vendors that claim you don’t need a specialist, but instead you need their product. Mike Meyer, Director of Digital Marketing with Lundgren Honda, says that finding a cure for inventory means finding a vendor that eliminates the “all or nothing” mentality.
More from Sales & Marketing
AutoNation’s "Drive Pink" program tops $50 million raised for cancer in 10 years

AutoNation’s “Drive Pink” program tops $50 million raised for cancer in 10 years

- November 13, 2026
On today’s edition of CBT Live, Ashley Shea, Director of Corporate Affairs at AutoNation, joins us to discuss DRV PNK (Drive Pink), the company’s year-round commitment to drive out cancer....
Closing on value, not just numbers, can win more deals

Closing on value, not just numbers, can win more deals

- November 10, 2026
Dealers and managers are describing the market very differently right now, with some saying things are pretty good and others calling it iffy at best. Either way, sales teams that...
Former Xerox CEO says dealers should treat AI agents as part of the workforce

Former Xerox CEO says dealers should treat AI agents as part of the workforce

- November 9, 2026
Dealers weighing how far to take artificial intelligence are also asking what it means for their people and their customers. The answer starts with good data, clear measurement, and a...
AI search is changing how dealers get found. Here's what that means for your marketing strategy

AI search is changing how dealers get found. Here’s what that means for your marketing strategy

- October 28, 2026
For years, dealerships have built their digital marketing strategies around one goal: showing up when car shoppers search online. That goal hasn't changed. The way people search has. AI is reshaping how...

Add us as a preferred source on Google

CBT News
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.