A new car service closing the loop to buying
TrueCar, Inc. (NASDAQ: TRUE), America’s fastest growing third-party automotive site, has partnered with Hearst Autos and its leading automotive website, CarandDriver.com, to launch a new car buying service.
This new car buying service will provide consumers with a unique end-to-end vehicle research and purchase experience. Car and Driver’s loyal audience relies on the website for automotive research, reviews, road tests, and more. They will now have access to TrueCar’s new vehicle pricing information and nationwide network of more than 12,000 Certified Dealers. Car and Driver consumers can access the car buying service through multiple entry points on CarandDriver.com, including the make and model, review, and article pages. They can also access the service directly by going to carbuying.caranddriver.com from any device.
“Car and Driver is an integral part of the car shopping process. In-market shoppers and enthusiasts already turn to us for in-depth reviews and long-standing expertise. Now they can complete their shopping process by having the ability to access fair, transparent pricing and TrueCar’s Certified Dealer Network. With this new car buying service, we’re closing the loop. Shoppers will now have the final tool they need to purchase a vehicle,” said Hearst Autos President, Nick Matarazzo.
“More than twelve million monthly visitors trust the Car and Driver brand for its expert reviews, vehicle test drives, and advice,” said Bernie Brenner, TrueCar’s Chief Strategy Officer. “Providing this in-market audience of car shoppers with the means to connect with our comprehensive new car pricing data and network of TrueCar Certified Dealers is a natural fit.”
