Using the Right Language When Speaking to the Customer
Many headaches can be avoided in the dealership by using the right language with customers. On this week's episode of Kain & Co., David Kain talks about how salespeople and...
TSLA347.2251.605%
GM76.9900.26%
F12.215-0.025%
RIVN15.6950.455%
CYD43.4700.63%
HMC24.250-0.12%
TM211.8100.67%
CVNA336.93010%
PAG155.5600.41%
LAD269.0802.54%
AN199.010-1.41001%
GPI337.555-0.555%
ABG203.6201.57%
SAH67.670-0.155%
TSLA347.2251.605%
GM76.9900.26%
F12.215-0.025%
RIVN15.6950.455%
CYD43.4700.63%
HMC24.250-0.12%
TM211.8100.67%
CVNA336.93010%
PAG155.5600.41%
LAD269.0802.54%
AN199.010-1.41001%
GPI337.555-0.555%
ABG203.6201.57%
SAH67.670-0.155%
TSLA347.2251.605%
GM76.9900.26%
F12.215-0.025%
RIVN15.6950.455%
CYD43.4700.63%
HMC24.250-0.12%
TM211.8100.67%
CVNA336.93010%
PAG155.5600.41%
LAD269.0802.54%
AN199.010-1.41001%
GPI337.555-0.555%
ABG203.6201.57%
SAH67.670-0.155%
Video
Modern Merchandising in Today’s Dealerships
On this week's episode of Auto Marketing Now, Brian Pasch talks about some of the most common headaches that dealers face when it comes to modern merchandising.
VIDEO TRANSCRIPTION:
Speaker 1: You're...
Ensuring Your Dealership Work-Flow is Aligned with Your Online Sales Strategies
On this week’s episode of F&I Today, Becky Chernek of Chernek Consulting, discusses the ways in which large online retailers have changed the way customers shop.
VIDEO TRANSCRIPT:
Becky Chernek: Welcome to F&I today...
How to Help a Defensive Customer
On this week's episode of Straight Talk, David Lewis talks about how to help the defensive customer you serve and reduce their fear so you can earn their confidence and...
Be a Champion this Saturday
What did you think about when you woke up this morning? Did you want to climb back into bed or did you wake up wanting to make today the best...
Creating a Comfortable Environment for Your Customer
On today's episode of Kain & Co., David Kain discusses selling the appointment and creating an environment that your customer will be comfortable in.
VIDEO TRANSCRIPTION:
David Kain : Hello and welcome...
Creating Custom Scripts to Track Engagement
On today's episode of Auto Marketing Now, Brian Pasch talks about Google Tag Manager and creating custom scripts to track customer engagement.
VIDEO TRANSCRIPTION:
Brian: Welcome to Auto Marketing Now. On today's...
Getting the Customer to Lower Their Defenses
On this week's episode of Straight Talk, David Lewis talks about how to deal with obstacles put in place by the customer and getting them to lower their defenses so...
The Power of Voicemail | 2020 Update
On this week's episode of Kain & Co., David Kain talks about the power of voicemail during the follow-up and how you can leverage it strategically in your communications.
VIDEO TRANSCRIPT:
David...
Creating a Brand Promise
On this week's episode of Auto Marketing Now, Brian Pasch of PCG Companies discusses how critical it is to create a brand promise if you plan to embrace digital retailing.
VIDEO...
Latest Articles
