TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%
TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%
TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%


ROI

Automotive Industry

Auto Dealer Live – Marketing and Used Vehicles

- May 22, 2018
Linking the automotive industry together allows the community to better share news, practices and everything in-between. Helping to take that connectivity and knowledge to new highest while providing helpful content...
newscast

How much communication should managers have with employees? – Bill Wittenmyer, Partner with ELEAD1ONE | Data Reveals That Millennial Car Preferences Mirror Their Parents | Improve the ROI of Remarketing Campaigns

- August 29, 2017
On today's CBT Newscast for Tuesday, August 29th, 2017: How much communication should managers have with employees? When we’re talking about communication in the dealership, some of you might have a manager...
newscast

GM’s Head of Open Innovation Discusses How Dealers Can Innovate | Why A Dog-Friendly Dealership Design Is Moneywise | The 5 Best KPI’s to Boost Marketing ROI

- August 25, 2017
On today's CBT Newscast for Friday, August 25th, 2017: GM’s Head of Open Innovation Discusses How Dealers Can Innovate Internally and The Future of Ride Sharing We asked Ted Graham, Head of...

The Power of Goals And Managed Measurement

- November 15, 2016
Want to Get Something Done? Measure It! By: Michael Roppo When goals are measured and managed, performance and profitability improve intentionally. Goal Setting, measuring and managing performance are always a difference...
CBT News Placeholder

CBT News September 15, 2016

- September 15, 2016
CBT News September 15, 2016 5 Tips for improving communication How to measure your digital outreach Increase ROI with VDP views Improve your leadership communication
fixed-ops roi

Does Your Fixed-Ops Give a ROI?

- June 28, 2016
Comfort Zones versus Accountability BY DON REED As a dealer, did last year bring you the return on investment that you expected? As a general manager did you meet or exceed your...
PPC vendor

Your PPC Vendor Can’t Answer The Big Question

- March 29, 2016
Clicks Don’t Sell Cars; Marketing Should Aim For the Return on Investment By Gino Cipperoni How many cars did my digital marketing sell me? That’s the Big Question. Every month, dealers call...

CBT News – August 7, 2015

- August 7, 2015
On today's show: - Scott Pechstein, VP of Sales at Autobytel, explains why you should consider gross when it comes to ROI - Alex Miller, Manager of OEM Platform Division at AutoAlert,...

CBT News – August 5, 2015

- August 5, 2015
On today's show: - Scott Pechstein, VP of Sales for Autobytel, explains why it's important to consider gross when it comes to ROI - Sales Tip of the Day with Grant Cardone...