It was hard to miss the message behind Ford Motor Co.’s pop-up event in Hollywood on Monday night. The tiny homes, vignette of Venice Beach, signs emblazoned with social media...
It may seem obvious, but strong body language and emphatic hand gestures mean nothing in a dealership’s follow-up sales call to a potential buyer.
Whether a salesperson is on the phone...
Aaron Wirtz: Timing is especially important in dealership life because we spend so much time there. So, how does timing help impact your sales? Aaron explains.
In an age when the buzz is about "virtual test drives" and buying cars without setting foot in a dealership, Porsche has embarked on a $60-million experiment here in hopes that...