TSLA376.3002.58%
GM78.050-0.47%
F12.385-0.095%
RIVN16.520-0.43%
CYD42.2400.37%
HMC24.340-0.14%
TM192.320-3.76%
CVNA409.0506.03%
PAG160.4200.42%
LAD274.920-1.47%
AN203.0700.1%
GPI341.3901.61%
ABG203.0601.05%
SAH71.8400.62%
TSLA376.3002.58%
GM78.050-0.47%
F12.385-0.095%
RIVN16.520-0.43%
CYD42.2400.37%
HMC24.340-0.14%
TM192.320-3.76%
CVNA409.0506.03%
PAG160.4200.42%
LAD274.920-1.47%
AN203.0700.1%
GPI341.3901.61%
ABG203.0601.05%
SAH71.8400.62%
TSLA376.3002.58%
GM78.050-0.47%
F12.385-0.095%
RIVN16.520-0.43%
CYD42.2400.37%
HMC24.340-0.14%
TM192.320-3.76%
CVNA409.0506.03%
PAG160.4200.42%
LAD274.920-1.47%
AN203.0700.1%
GPI341.3901.61%
ABG203.0601.05%
SAH71.8400.62%


Outsell

Impel acquires Outsell to create groundbreaking AI sales/marketing platform

- July 9, 2024
  Impel, the forefront leader in AI-driven customer lifecycle management for the automotive sector, has announced the acquisition of SaaS provider Outsell in a landmark deal exceeding $100 million. This transaction,...
Daily Automotive News Articles

Live Replay NADA Show 2024: Mike Wethington | Outsell

- February 7, 2024
CBT News anchor, Jim Fitzpatrick, caught up with Outsell Founder and CEO Mike Wethington for an exclusive interview at the 2024 NADA Show. Catch all of CBT News' coverage of the...
Event Coverage
Outsell

Outsell CEO Mike Wethington on the benefits of having a Customer Data Platform (CDP)

- February 3, 2023
The Customer Data Platform (CDP) has been a major asset for dealers in terms of the overall customer experience. Recently, CBT News anchor Bridget Fitzpatrick had the pleasure of sitting...
Daily Automotive News Publishing Partners
Car dealership salesperson uses digital tools to boost personalized engagement and deliver high customer value

Engagement supercharged: How data helps dealers understand customers in three dimensions

- January 20, 2023
It’s the year 2023, and while the holiday shopping season has now come to an end, its memory is surely fresh in the minds (and bank accounts) of most people...
Sales & Marketing Daily Automotive News

What resource dealers need to sustain customer success with Outsell’s Mike Wethington

- December 7, 2022
Customers of today demand that businesses cater to their requirements and give them a more personalized shopping experience. Mike Wethington joins us on today's episode of Inside Automotive to discuss...
Sales & Marketing Daily Automotive News

Improve consumer engagement with Outsell’s approach to dynamic personalization — Gary Marcotte, Craig Vore & John Degnan

- March 23, 2022
At this year’s NADA Show in Las Vegas, CBT News anchor Bridget Fitzpatrick caught up with Outsell's Craig Vore, Director of Product Strategy, John Degnan, VP of Direct Sales, and Gary...
Daily Automotive News

How dealership groups are reducing missed sales during the automotive supply shortage

- March 10, 2022
As automotive supply shortages continue to drag on, now more than ever, every sale counts. The trouble is, dealership groups are leaving crucial sales opportunities on the table — often...
Daily Automotive News Publishing Partners

How auto dealers can unleash the power of first-party data marketing and personalization – Gary Marcotte | Outsell

- March 9, 2022
Today on Inside Automotive, we’re pleased to welcome Gary Marcotte, Senior Vice President at Outsell, an AI-driven, digital marketing SaaS company that transforms the way automotive brands engage with consumers....
Daily Automotive News Publishing Partners

Outsell’s Gary Marcotte on leveraging data to improve the customer lifecycle at the dealership

- November 18, 2021
Earlier this week, CBT News anchors Jim and Bridget Fitzpatrick were on-site at the 2021 Automotive Analytics & Attribution Summit, to explore the latest trends and strategies in modern retailing. In...
Sales & Marketing Daily Automotive News

How to power dealership results with AI-driven consumer engagement – Gary Marcotte & Guy Super, Outsell

- January 5, 2021
As well all know, the COVID-19 pandemic has changed the way businesses, including car dealerships, operate on a national level. Many of the automotive retail professionals that we have spoken...
Sales & Marketing Featured

Latest Articles

FTC invites dealers to report potential pricing issues across the industry. Ford doubles down on U.S. Assembly as trade policies shift industry strategy. Carvana expands its dealership portfolio with a CDJR dealership in Ohio. New car sales drop 7.3% in April, but don't blame buyers. Cox Automotive to acquire Fullpath to expand AI-driven marketing.
Latest Articles 04/25/26

Weekly roundup: FTC wants dealers to report deceptive pricing, Ford boost U.S. assembly, Carvana expands dealership portfolio

Sale of stakes in Bugatti Rimac and Rimac Group marks latest move in Porsche CEO Michael Leiters' sweeping turnaround effort.
Latest Articles 04/24/26

Porsche sells Bugatti Rimac stakes as it shifts focus to gas, hybrid models

Ford boosts U.S. assembly, Stellantis prioritizes turnaround strategy, Hyundai profit drops 24%
Latest Articles 04/24/26

Ford boosts U.S. assembly, Stellantis prioritizes turnaround strategy, Hyundai profit drops 24%

Toyota Mobility Foundation Names Innovators in Clean Freight as Detroit Winners of Global Sustainable Cities Challenge
Latest Articles 04/24/26

Toyota Mobility Foundation names innovators in clean freight as Detroit winners of Global Sustainable Cities Challenge

Baumann Auto Group
Latest Articles 04/24/26

Baumann Auto Group acquires Firelands Chevrolet of Norwalk in Ohio

Ford doubles down on U.S. assembly as trade policies shift industry strategy
Latest Articles 04/24/26

Ford doubles down on U.S. assembly as trade policies shift industry strategy

Stellantis to prioritize four core brands in turnaround strategy, sources say The automaker plans to shift funding toward Jeep, Ram, Peugeot, and Fiat while maintaining its broader portfolio. On the Dash: Expect increased product investment and marketing support for Jeep, Ram, Peugeot and Fiat. Regional and niche brands may see reduced volume but more targeted positioning and shared platforms. Platform-sharing and rebadging strategies could affect inventory mix and model differentiation. Stellantis will concentrate most of its investment on four core brands as CEO Antonio Filosa pushes a turnaround strategy set for release May 21, according to a Reuters exclusive. The automaker has identified Jeep, Ram, Peugeot, and Fiat as its priority brands. It will allocate a “material increase” in funding to them, driven by their stronger global sales and profitability, marking a shift away from the company’s previous approach of distributing investment more evenly across its portfolio. Sign up for CBT News’ daily newsletter and get the latest industry stories delivered straight to your inbox. Stellantis will retain its 14-brand lineup, the largest in the industry, and will not shut down underperforming marques. Instead, the company will reposition secondary brands such as Citroën, Opel and Alfa Romeo to operate in regional or niche roles. These brands will rely on shared platforms and technology developed by the core brands while maintaining distinct styling and market identity. The strategy comes as Stellantis works to regain market share in the United States and Europe while facing growing competition from Chinese EV makers. The company earlier reported a 22.2 billion-euro charge tied to scaling back its EV plans, underscoring the urgency of the strategic shift. Its market valuation has also declined significantly in recent months. To support the transition, Stellantis will expand its use of shared “multi-energy” platforms that support electric, hybrid and internal combustion (ICE) vehicles. Additionally, the company is evaluating rebadging strategies and joint development programs, including collaborations with its Chinese partner, Leapmotor. Executives and investors backing the plan expect the increased focus on core brands to improve efficiency and strengthen financial performance. Analysts say Stellantis could still consider further consolidation if results fall short of expectations. Meta description (140 characters) Stellantis to boost funding for Jeep, Ram, Peugeot and Fiat, shifting strategy while maintaining its 14-brand global portfolio.
Latest Articles 04/24/26

Stellantis to prioritize four core brands in turnaround strategy, sources say

Hyundai's profit drops 24% as tariffs, weak global demand persist 
Latest Articles 04/24/26

Hyundai’s profit drops 24% as tariffs, weak global demand persist 

The latest JD Power-GlobalData forecast shows a decline in new car sales in April, but you can blame last year's tariff panic, not today's buyers.
Latest Articles 04/24/26

New car sales drop 7.3% in April, but don’t blame buyers

2026 Subaru Outback: Rugged evolution meets everyday practicality
Latest Articles 04/24/26

2026 Subaru Outback: Rugged evolution meets everyday practicality


CBT News
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