Most sales gurus will tell you that the pitch matters, the right questions matter, and that the ‘consultative sale’ is critical to high performance in F&I. But there is something...
There is a common misconception in the world of sales that you succeed only by product knowledge, preparation and by sheer determination. Too many salespeople focus primarily on manipulative sales...
On today's show:
- CBT Automotive Network Founder and CEO Jim Fitzpatrick discusses the first CBT Sales, Service, and Marketing Conference and Expo coming up next February
- Sales Tip of the...