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customers' fears

Eliminating Your Customers’ Fears

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 On this episode of the Saturday Morning Sales Meeting, David Lewis of David Lewis and Associates talks about understanding and eliminating your customers’ fears in order to help you earn the sale on today’s Saturday Morning Sales Meeting. Did you enjoy this segment with David Lewis? Please share your thoughts, comments, or questions regarding […]
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used car

Used Car Sales Could Win Out If Customer Fears are...

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J.D. Power forecasted that dealers would face higher prices for used car inventory after a strong start to pre-owned sales in 2019. Used vehicles are notoriously profitable with higher sales gross and above-average F&I income. The first quarter started just as well as 2019, but the coronavirus pandemic has sharply cut into sales figures. Still, […]
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fears

Addressing the Customer’s Fears

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On this week’s episode of On the Mark, Mark Tewart, President of Tewart Enterprises, talks about some of the major fears customers have when visiting the dealership and how you can help them feel more comfortable throughout their visit. VIDEO TRANSCRIPT: Mark Tewart: Hi, I’m Mark Tewart, and welcome to On the Mark on CBT […]
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