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education

The Benefits of Having a Customer Education Campaign at Your Dealership

Once upon a time, there were only a few car models in existence, all with a limited number of features. Demonstrating how a car...
personalizedvideo

How to Leverage Digital Innovation and Create Personalized Experiences for Customers – Amy Anderson...

Today on CBT News, we welcome Amy Anderson, Director of Research and Market Intelligence in Cox Automotive and Chase Abbott, Vice President of Sales...
best practices

Focusing Efforts When Developing Best Practices at Your Dealership

You may have heard the words “best practices” thrown around at meetings, on memos and during conversations at sales conventions. The term refers to...
dealership

Setting Up Your Dealership Teams for Success: Six Ways to Begin Building Strong Teams...

Your dealership is a sum of its parts, and these parts are every member of your team. The success of your dealership doesn’t just...
Jeff Havensvideo

The Keys to Creating a Healthy and Vibrant Culture in Your Dealership From the...

On today’s show, we’re pleased to welcome back Jeff Havens, business development trainer and author of the best selling book, “Unleash Your Inner Tyrant!”...

The Active Delivery Process

On this week's episode of the Weekly Tune-Up, Jim Fitzpatrick is once again joined by guest host Michael Roppo, President of Automotive Management Resources....

Don’t Be Like Everyone Else On The Demo Drive

The demo drive is where the customer falls in love with the vehicle. Don't be like everyone else. Let the customer decide where they...

The Steps to Negotiating

On this week's episode of On the Mark, Mark Tewart talks about having a gameplan when it comes to negotiating and knowing how you...

Using the Right Language When Speaking to the Customer

Many headaches can be avoided in the dealership by using the right language with customers. On this week's episode of Kain & Co., David...