TSLA364.270-1.93%
GM82.200-4.42%
F13.210-0.4%
RIVN14.990-0.41%
CYD35.4000.88%
HMC32.200-0.33%
TM191.530-2.38%
CVNA65.120-0.72%
PAG212.610-2.14%
LAD316.270-5.41%
AN168.290-6.59%
GPI246.420-8.53%
ABG183.060-4.85%
SAH63.660-2.29%
TSLA364.270-1.93%
GM82.200-4.42%
F13.210-0.4%
RIVN14.990-0.41%
CYD35.4000.88%
HMC32.200-0.33%
TM191.530-2.38%
CVNA65.120-0.72%
PAG212.610-2.14%
LAD316.270-5.41%
AN168.290-6.59%
GPI246.420-8.53%
ABG183.060-4.85%
SAH63.660-2.29%
TSLA364.270-1.93%
GM82.200-4.42%
F13.210-0.4%
RIVN14.990-0.41%
CYD35.4000.88%
HMC32.200-0.33%
TM191.530-2.38%
CVNA65.120-0.72%
PAG212.610-2.14%
LAD316.270-5.41%
AN168.290-6.59%
GPI246.420-8.53%
ABG183.060-4.85%
SAH63.660-2.29%


digital marketing

digital marketing

2018 Digital Marketing Playbook

- December 13, 2017
On today's episode of Auto Marketing Now, Brian Pasch goes over the 2018 Digital Marketing Playbook, a check-list of 100 marketing tips designed to keep you and your team on...
Steve Greenfield

Steve Greenfield: How Dealers can Sell Cars with Digital Marketing

- December 6, 2017
Steve Greenfield, CEO and Founder of CompetitorPro and winner of the 2017 DrivingSales Innovation Cup for VinFactor, sits down with Joe Gumm of  CBT News to discuss how dealers can...

How Dealers can Sell Cars with Digital Marketing | GM: Smoothing over safety issues for self-driving vehicle launch | How to achieve digital success using traditional media

- December 6, 2017
On today's CBT Newscast for Wednesday, December 6th, 2017: Steve Greenfield: How Dealers can Sell Cars with Digital Marketing Steve Greenfield, CEO and Founder of CompetitorPro and winner of the 2017 DrivingSales...
digital marketing

The Hardest Role to Hire and Retain: Why You Need a Digital Marketing Manager

- December 5, 2017
One of the hardest positions to hire for, train and keep in an automotive dealership is a digital marketing manager. Owners spend thousands and, in many cases, hundreds of thousands...
lagging inventory

Jason Ezell: How To Eliminate Lagging Inventory

- December 5, 2017
Don’t get stuck with last year’s inventory after the first of the New Year. In this interview, Joe Gumm of CBT News speaks with Jason Ezell, VP of Product with Force...
digital marketing

Max Steckler: How do you achieve measurable results with digital marketing?

- November 17, 2017
We're almost a month away from wrapping up 2017, and maybe your dealership didn't achieve the measurable results it wanted to drive additional profit in every area of your dealership....
multi-touch attribution

Multi-Touch Attribution?

- October 23, 2017
There’s a push among some automotive digital marketers to shift dealers’ focus away from traditional return-on-investment measurements (like leads, calls, and sales) toward multi-touch attribution. While this isn’t about the attribution...
marketing

Why do Most Digital Marketing Managers Fail?

- October 18, 2017
I find it interesting that many businesses still are not aware of the impact digital marketing has on their bottom line. Many feel they have a website and that is...
PureCars

Jeremy Anspach: What the future of digital marketing looks like

- October 13, 2017
Last week, PureCars acquired Showroom Logic. In a move that benefits both, the two digital advertising technology companies will now serve the automotive community together. We spoke with Jeremy Anspach,...
newscast

Jeremy Anspach: What the future of digital marketing looks like | NADA Chairman Discusses the Negative Consequences of Stair-Step Incentive Programs | Watch LeBron James Nervously Ride in a Self-Driving Car

- October 13, 2017
On today's CBT Newscast for Friday, October 13th, 2017 Jeremy Anspach: What the future of digital marketing looks like Last week, PureCars acquired Showroom Logic. In a move that benefits both, the...


CBT News
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