On today's episode of Auto Marketing Now, Brian Pasch goes over the 2018 Digital Marketing Playbook, a check-list of 100 marketing tips designed to keep you and your team on...
Steve Greenfield, CEO and Founder of CompetitorPro and winner of the 2017 DrivingSales Innovation Cup for VinFactor, sits down with Joe Gumm of CBT News to discuss how dealers can...
On today's CBT Newscast for Wednesday, December 6th, 2017:
Steve Greenfield: How Dealers can Sell Cars with Digital Marketing
Steve Greenfield, CEO and Founder of CompetitorPro and winner of the 2017 DrivingSales...
One of the hardest positions to hire for, train and keep in an automotive dealership is a digital marketing manager. Owners spend thousands and, in many cases, hundreds of thousands...
Don’t get stuck with last year’s inventory after the first of the New Year.
In this interview, Joe Gumm of CBT News speaks with Jason Ezell, VP of Product with Force...
We're almost a month away from wrapping up 2017, and maybe your dealership didn't achieve the measurable results it wanted to drive additional profit in every area of your dealership....
There’s a push among some automotive digital marketers to shift dealers’ focus away from traditional return-on-investment measurements (like leads, calls, and sales) toward multi-touch attribution.
While this isn’t about the attribution...
I find it interesting that many businesses still are not aware of the impact digital marketing has on their bottom line. Many feel they have a website and that is...
Last week, PureCars acquired Showroom Logic. In a move that benefits both, the two digital advertising technology companies will now serve the automotive community together. We spoke with Jeremy Anspach,...
On today's CBT Newscast for Friday, October 13th, 2017
Jeremy Anspach: What the future of digital marketing looks like
Last week, PureCars acquired Showroom Logic. In a move that benefits both, the...