TSLA409.990-12.25%
GM73.100-1.76%
F13.030-0.37%
RIVN13.350-0.44%
CYD50.4400.44%
HMC25.210-0.97%
TM187.370-3.31%
CVNA66.030-1.14%
PAG159.750-2.43%
LAD264.8902.97%
AN181.940-2.21%
GPI317.1803.56%
ABG176.280-2.89%
SAH74.0600.1%
TSLA409.990-12.25%
GM73.100-1.76%
F13.030-0.37%
RIVN13.350-0.44%
CYD50.4400.44%
HMC25.210-0.97%
TM187.370-3.31%
CVNA66.030-1.14%
PAG159.750-2.43%
LAD264.8902.97%
AN181.940-2.21%
GPI317.1803.56%
ABG176.280-2.89%
SAH74.0600.1%
TSLA409.990-12.25%
GM73.100-1.76%
F13.030-0.37%
RIVN13.350-0.44%
CYD50.4400.44%
HMC25.210-0.97%
TM187.370-3.31%
CVNA66.030-1.14%
PAG159.750-2.43%
LAD264.8902.97%
AN181.940-2.21%
GPI317.1803.56%
ABG176.280-2.89%
SAH74.0600.1%


digital marketing

Steve Greenfield

Steve Greenfield: How Dealers can Sell Cars with Digital Marketing

- December 6, 2017
Steve Greenfield, CEO and Founder of CompetitorPro and winner of the 2017 DrivingSales Innovation Cup for VinFactor, sits down with Joe Gumm of  CBT News to discuss how dealers can...
Sales & Marketing Auto News

How Dealers can Sell Cars with Digital Marketing | GM: Smoothing over safety issues for self-driving vehicle launch | How to achieve digital success using traditional media

- December 6, 2017
On today's CBT Newscast for Wednesday, December 6th, 2017: Steve Greenfield: How Dealers can Sell Cars with Digital Marketing Steve Greenfield, CEO and Founder of CompetitorPro and winner of the 2017 DrivingSales...
Daily Newscast
digital marketing

The Hardest Role to Hire and Retain: Why You Need a Digital Marketing Manager

- December 5, 2017
One of the hardest positions to hire for, train and keep in an automotive dealership is a digital marketing manager. Owners spend thousands and, in many cases, hundreds of thousands...
Sales & Marketing Auto News
lagging inventory

Jason Ezell: How To Eliminate Lagging Inventory

- December 5, 2017
Don’t get stuck with last year’s inventory after the first of the New Year. In this interview, Joe Gumm of CBT News speaks with Jason Ezell, VP of Product with Force...
Sales & Marketing Auto News
digital marketing

Max Steckler: How do you achieve measurable results with digital marketing?

- November 17, 2017
We're almost a month away from wrapping up 2017, and maybe your dealership didn't achieve the measurable results it wanted to drive additional profit in every area of your dealership....
Sales & Marketing Auto News
multi-touch attribution

Multi-Touch Attribution?

- October 23, 2017
There’s a push among some automotive digital marketers to shift dealers’ focus away from traditional return-on-investment measurements (like leads, calls, and sales) toward multi-touch attribution. While this isn’t about the attribution...
Sales & Marketing Auto News
marketing

Why do Most Digital Marketing Managers Fail?

- October 18, 2017
I find it interesting that many businesses still are not aware of the impact digital marketing has on their bottom line. Many feel they have a website and that is...
Sales & Marketing Auto News
PureCars

Jeremy Anspach: What the future of digital marketing looks like

- October 13, 2017
Last week, PureCars acquired Showroom Logic. In a move that benefits both, the two digital advertising technology companies will now serve the automotive community together. We spoke with Jeremy Anspach,...
Daily Automotive News Auto News
newscast

Jeremy Anspach: What the future of digital marketing looks like | NADA Chairman Discusses the Negative Consequences of Stair-Step Incentive Programs | Watch LeBron James Nervously Ride in a Self-Driving Car

- October 13, 2017
On today's CBT Newscast for Friday, October 13th, 2017 Jeremy Anspach: What the future of digital marketing looks like Last week, PureCars acquired Showroom Logic. In a move that benefits both, the...
Daily Newscast
email marketing

8 Tips to Drive a Successful Email Marketing Campaign

- October 12, 2017
As one of the most effective online marketing strategy, email marketing continues to be a favorite among dealerships. Roughly 77% of adults claim that their preferred method of communication is...
Sales & Marketing Auto News

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CBT News
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