TSLA391.060-3.4%
GM77.7200.08%
F14.1800%
RIVN17.090-0.71%
CYD44.720-1.15%
HMC28.7700.88%
TM179.7602.84%
CVNA70.6400.05%
PAG204.7504.35%
LAD339.1607.79%
AN209.0005.46%
GPI331.65012.25%
ABG226.6608.23%
SAH102.8103.08%
TSLA391.060-3.4%
GM77.7200.08%
F14.1800%
RIVN17.090-0.71%
CYD44.720-1.15%
HMC28.7700.88%
TM179.7602.84%
CVNA70.6400.05%
PAG204.7504.35%
LAD339.1607.79%
AN209.0005.46%
GPI331.65012.25%
ABG226.6608.23%
SAH102.8103.08%
TSLA391.060-3.4%
GM77.7200.08%
F14.1800%
RIVN17.090-0.71%
CYD44.720-1.15%
HMC28.7700.88%
TM179.7602.84%
CVNA70.6400.05%
PAG204.7504.35%
LAD339.1607.79%
AN209.0005.46%
GPI331.65012.25%
ABG226.6608.23%
SAH102.8103.08%


David Kain

Educating Your Team to Become Digitally Successful

- October 10, 2019
On this week's episode of Kain & Co., David Kain invites you to his 15th annual Clients & Friends Digital Success Workshop. Join David and other automotive leaders to learn...
Shows
reputation

How to Keep Your Reputation in Tact

- September 26, 2019
On this week's episode of Kain & Co., David Kain talks about the importance of keeping your reputation in tact and improving your reputation by improving business practices first.
Shows
unique domain name

The Benefits of Having a Unique Domain Name

- September 19, 2019
On this week's episode of Kain & Co., David Kain spoke with Mike Ambrose, CEO and Co-Founder of .cars. David and Mike discussed the benefits of having a unique domain...
Shows
live call handoff

Getting More Information with the Live Call Handoff

- September 12, 2019
On this week's episode of Kain & Co., David Kain talks about how to incorporate the live call handoff in your process in order to get more customers off of...
Shows
video

Leveraging Video For All Occasions

- August 22, 2019
Most of us walk around every day with a phone in our pocket, taking videos of just about everything that peaks our interest. On this week's episode of Kain &...
Shows
data enrichment

Data Enrichment When a Lead Comes Into Your CRM

- August 15, 2019
On this week's episode of Kain & Co., David Kain talks about data enrichment and how having access to customer history data can allow you to provide a better customer...
Shows
five minutes

Responding Within Five Minutes

- April 4, 2019
Once a customer inquires about purchasing a vehicle, you have five minutes to respond. After this, you could be 10 times less likely to sell them a car. On this...
Shows
compensation plans

How to Compensate Your Team

- March 14, 2019
On this week's episode of Kain & Company, David Kain talks about compensation plans and how to pay your team members fairly.
Shows
self-driven

Self-Driven Mystery Shopping

- February 28, 2019
On this week's episode of Kain & Co., David goes over self-driven mystery shopping and how it can help you and your team stay up to date on what's currently...
Shows
customer

Getting on Your Customer’s Wavelength

- February 21, 2019
On today's episode of Kain and Company, David shares some ideas he has to help you sell more cars by connecting with your customer by getting on the same wavelength...
Shows


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Stellantis to prioritize four core brands in turnaround strategy, sources say The automaker plans to shift funding toward Jeep, Ram, Peugeot, and Fiat while maintaining its broader portfolio. On the Dash: Expect increased product investment and marketing support for Jeep, Ram, Peugeot and Fiat. Regional and niche brands may see reduced volume but more targeted positioning and shared platforms. Platform-sharing and rebadging strategies could affect inventory mix and model differentiation. Stellantis will concentrate most of its investment on four core brands as CEO Antonio Filosa pushes a turnaround strategy set for release May 21, according to a Reuters exclusive. The automaker has identified Jeep, Ram, Peugeot, and Fiat as its priority brands. It will allocate a “material increase” in funding to them, driven by their stronger global sales and profitability, marking a shift away from the company’s previous approach of distributing investment more evenly across its portfolio. Sign up for CBT News’ daily newsletter and get the latest industry stories delivered straight to your inbox. Stellantis will retain its 14-brand lineup, the largest in the industry, and will not shut down underperforming marques. Instead, the company will reposition secondary brands such as Citroën, Opel and Alfa Romeo to operate in regional or niche roles. These brands will rely on shared platforms and technology developed by the core brands while maintaining distinct styling and market identity. The strategy comes as Stellantis works to regain market share in the United States and Europe while facing growing competition from Chinese EV makers. The company earlier reported a 22.2 billion-euro charge tied to scaling back its EV plans, underscoring the urgency of the strategic shift. Its market valuation has also declined significantly in recent months. To support the transition, Stellantis will expand its use of shared “multi-energy” platforms that support electric, hybrid and internal combustion (ICE) vehicles. Additionally, the company is evaluating rebadging strategies and joint development programs, including collaborations with its Chinese partner, Leapmotor. Executives and investors backing the plan expect the increased focus on core brands to improve efficiency and strengthen financial performance. Analysts say Stellantis could still consider further consolidation if results fall short of expectations. Meta description (140 characters) Stellantis to boost funding for Jeep, Ram, Peugeot and Fiat, shifting strategy while maintaining its 14-brand global portfolio.
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