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car dealers

Why car dealers need a versatile staff to meet the demands...

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Many car dealers are doing more with fewer people in today’s market. This is leading to day-to-day roles in the dealership combining like never...
loyalty marketing program

How to leverage ‘nudging’ in your daily auto dealership operations

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On the latest episode of Kain and Co., host David Kain discusses the influence of nudging. Kain recommends the audience to read the book...
loyalty marketing program

How dealers can build a positive online reputation with customers

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In the latest episode of Kain & Co., host David Kain discusses the importance of reputation for automotive dealerships. Kain begins by discussing a...
Facebook

How simple Facebook auto marketing practices can build consumer excitement

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On this episode of Kain & Co., host David Kain shares the information he has learned from his company’s recent 16th Annual Kain Clients...
prejudices

The importance of confronting personal biases and prejudices in the automotive...

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Welcome back to Diversity in Automotive, brought to you by TrueCar and CarNow. In today's segment, host Cory Mosley is joined by David Kain, automotive...
David Kain

David Kain on adapting your dealership’s BDC to new consumer trends

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It’s no secret that the retail automotive market is changing rapidly in the wake of COVID-19. This is the first time that many everyday...
loyalty marketing program

Perfecting Your Dealership’s Mobile Website Design and User Experience

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On this week’s episode of Kain & Co., host David Kain is joined by Lyamen Savy, the CEO of a new website company called 321...
loyalty marketing program

Generate More Be-Backs with this Step-by-Step Guide

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  Before the age of the internet and smartphones, be-backs were done with voicemails and letters. However, today there is so much technology at a...
business development

Changing Your Dealership’s Approach to Business Development

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For the first time since California's shelter-in-place order back in March, automotive retail expert David Kain is back on the road visiting and consulting...
loyalty marketing program

Why Dealers Should Concentrate on Experience, Not Price

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On this week’s episode of Kain & Co., host David Kain is joined by his colleague Steve Purdy, the client success director for Kain Automotive....