TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


Customer Experience

Understanding today’s shopper experience has never been more important, Kevin Frye shares insights from his group’s user experience study

Kevin Frye highlights findings from the Jeff Wyler Automotive User Experience Study

- September 26, 2024
Understanding today’s shopper experience has never been more important. Kevin Frye, Marketing Director at Jeff Wyler Automotive Family, leads the way with insights from his group’s annual user experience study....
Inside Automotive Sales & Marketing
In today's episode of CBT Now, we're exploring the workplace based on Simon T. Bailey State of Working America Report and 11th book.

5 proven strategies to drive more traffic and close more deals – Simon T. Bailey

- September 23, 2024
In recent years, resilience has become essential for thriving in both personal and professional realms. In today's episode of CBT Now, we're diving deeper into its role in the workplace...
CBT Now Sales & Marketing

John Connelly of Acura Columbus reshapes the car-buying experience

- September 11, 2024
In today’s competitive automotive landscape, dealerships must adapt to evolving consumer preferences. Acura Columbus, under the leadership of John Connelly, has embraced digital solutions, including a virtual sales manager that...
Inside Automotive Sales & Marketing
The EV industry has become a beacon of innovation in the automotive world, but fluctuations have sparked debates about its future

Electric vehicle industry: are we seeing a temporary setback or a lasting downturn?

- September 5, 2024
The electric vehicle (EV) industry has become a beacon of innovation and sustainability in the automotive world, but recent market fluctuations have sparked debates about its future. As major players...
Sales & Marketing Articles
The automotive industry has not been immune to the surge in data breaches, as evidenced by the recent cyberattack on CDK Global.

Protecting consumer data in light of recent breaches

- September 2, 2024
The more tech security advances and the more data is collected, the more bad actors work at infiltrating and stealing corporate data. And if recent reports are any indication, it’s getting worse. And...
Event Coverage Sales & Marketing

Marcus Sheridan on why answering buyers’ questions is key to automotive sales success

- August 30, 2024
Success in today's market demands a new approach. In the second edition of They Ask, You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer, Author...
Inside Automotive Sales & Marketing
In today's episode of CBT Now, Matt Easton explains a better way to sell by slowing down the process and discovering the value you bring.

Why traditional pitching methods are failing and how a new approach can transform results – Matt Easton

- August 28, 2024
Matt Easton, Sales Coach and Founder of Easton University, says, "DITCH THE PITCH! The TYPICAL sales process is BROKEN." In today's episode of CBT Now, Matt will show you a...
CBT Now Sales & Marketing
In today's episode of Driving Solutions, we’re exploring the important mix of in-person training and technology. Kurt Larson joins us.

How AI and curated approaches are shaping the future – Kurt Larson | CallRevu

- August 28, 2024
Effective training is crucial for building a high-performing team. In today's episode of Driving Solutions, we’re exploring the important mix of in-person training and technology. Kurt Larson, Sales Enablement Mgr...
Driving Solutions Sales & Marketing
Vehicle affordability has become a key focal point for both dealers as well as consumers, join Durran Cage to discuss customer loyalty.

Unlocking customer loyalty in an era of vehicle affordability challenges – Durran Cage | Cage Automotive 

- August 19, 2024
Vehicle affordability has become a key focal point for both dealers as well as consumers…and in some markets, this financial strain is posing a challenge to customer loyalty. On the...
Inside Automotive Sales & Marketing
Today, we dive into Morgan's book, The 8 Laws of Customer-Focused Leadership: New Rules for Building a Business Around Today's Customer.

How dealers can build a better customer experience through employee-centric leadership – Blake Morgan

- August 16, 2024
Businesses are coming to understand that it's not just about the products or services they offer or how superior they are. Customer experience is now more critical than ever. Keynote...
CBT Now Sales & Marketing


Latest Articles
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White House revises metals tariffs, Stellantis eyes Canada EVs with Leapmotor, NHTSA considers ban on faulty Chinese airbags

Ed Morse Automotive Group acquires Porsche Des Moines in Iowa
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Ed Morse Automotive Group acquires Porsche Des Moines in Iowa

GM to invest more than $150 million in Saginaw Metal Casting Plant
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GM to invest more than $150 million in Saginaw Metal Casting Plant

White House revises metals tariffs, shifts calculation method
Latest Articles 04/03/26

White House revises metals tariffs, shifts calculation method

Stellantis explores EV production in Canada with China’s Leapmotor
Latest Articles 04/03/26

Stellantis explores EV production in Canada with China’s Leapmotor

NHTSA weighs U.S. ban on defective Chinese airbag components
Latest Articles 04/03/26

NHTSA weighs U.S. ban on defective Chinese airbag components

Toyota bets on EV rebound with seven-model U.S. lineup
Latest Articles 04/03/26

Toyota bets on EV rebound with seven-model U.S. lineup

Affordability takes center stage at the 2026 NY Auto Show
Latest Articles 04/03/26

Affordability takes center stage at the 2026 NY Auto Show

Legal battles reshape car sales
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Legal battles reshape car sales

California’s War on Classic Cars Just Hit a Wall—Thanks to Jay Leno
Latest Articles 04/03/26

California’s war on classic cars just hit a wall– Thanks to Jay Leno


CBT News
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