How having happy, well-trained employees leads to happy car buyers
One of the oldest rules in the car business is "the customer is always right." When customers are consistently unhappy, the issue is rarely the customer but something off inside...
TSLA390.220-7.23%
GM86.000-0.25%
F11.9200.02%
RIVN12.180-0.62%
CYD21.7400.59%
HMC34.3000.77%
TM212.4302.75%
CVNA72.3701.53%
PAG212.0000.21%
LAD296.520-0.65%
AN177.750-2.76%
GPI260.2102.92%
ABG197.170-2.44%
SAH59.480-0.7%
TSLA390.220-7.23%
GM86.000-0.25%
F11.9200.02%
RIVN12.180-0.62%
CYD21.7400.59%
HMC34.3000.77%
TM212.4302.75%
CVNA72.3701.53%
PAG212.0000.21%
LAD296.520-0.65%
AN177.750-2.76%
GPI260.2102.92%
ABG197.170-2.44%
SAH59.480-0.7%
TSLA390.220-7.23%
GM86.000-0.25%
F11.9200.02%
RIVN12.180-0.62%
CYD21.7400.59%
HMC34.3000.77%
TM212.4302.75%
CVNA72.3701.53%
PAG212.0000.21%
LAD296.520-0.65%
AN177.750-2.76%
GPI260.2102.92%
ABG197.170-2.44%
SAH59.480-0.7%
Customer expereince
Tim Cox and Micah Rowland urge dealers to prioritize performance, human engagement over AI trends
Experts advised that dealerships should focus on performance rather than technology trends, as the industry is flooded with AI solutions. Joining us on the latest episode of Driving Solutions is...
Cox Automotive’s 15th Annual Car Buyer Journey Study reveals key trends shaping the industry
The latest Car Buyer Journey Study from Cox Automotive marks its 15th year, offering vital insights into consumer behavior, satisfaction, and digital retailing trends. As inventory stabilizes and digital adoption...
Doug ‘BenzsandBowties’ Horner’s guide to creating an authentic and effective social media presence
In today's episode of Inside Automotive, we're joined by Doug Horner, general sales manager of Mercedes-Benz of North Olmsted, to discuss the power of creating a social media presence and...
Four essential F&I strategies to boost your profitability
On today’s episode of Training Camp with Adam Marburger- a black belt in both Brazilian Jiu-Jitsu and F&I- notes how F&I professionals are urged to stop fixating on PVR (per...
Boosting showroom traffic with appointment tracking and personal engagement
In today’s hyper-competitive auto sales landscape, simply setting appointments isn't enough to secure customer loyalty. Industry expert Jen Suzuki, founder and president of eDealer Solutions, discusses loyalty-based sales strategies that...
Revolutionize F&I operations with Adam Marburger’s game-changing approach
Welcome to the latest episode of Training Camp with Adam Marburger, exclusively on CBT News! In today’s session, we’re diving deep into a game-changing approach to F&I operations. If you're...
Transform your dealership’s success with these key sales strategies – Jen Suzuki | eDealer Solutions
As the retail automotive industry evolves, dealerships recognize the importance of personalized shopping experiences and sales strategies. On today's episode of CBT Now, we're joined by Jennifer Suzuki, acclaimed sales...
Autotrader is Furthering Their Distances From Others In the Industry With Accelerate- Jessica Stafford
The last time we spoke to Jessica Stafford, Senior Vice President & General Manager at Autotrader, she told CBT News how AutoTrader kicked off the year rolling out a new look on...
Does Your CRM Support a Seamless Online to In-Store Transition?
There are variations of what a strong digital retail dealership could look like. Bill Wittenmyer, Partner at Elead1one and knowledgeable resource on auto retail, expands on the appeal of digital retailing...
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