In 2019, automakers across the world had to spend about 2.5% of the product revenue, totaling more than $49 billion, covering warranty expenses. This cost only shows the warranty that...
The phrase “life’s not fair” might not seem to be an earth-shattering idea — of course, it’s not fair. It’s one of the first lessons we learn in school, if...
The vast majority of dissatisfied customers who threaten to call an attorney never do. For the few who follow through, the results can be devastating. While it’s true that many...
We all know the old saying…a customer has a good experience and they tell one person. They have a BAD experience and they tell 10 people. If this bad experience...
On today's CBT Newscast for Wednesday, October 4th, 2017:
WardsAuto's Steve Finlay: Customer satisfaction for its own sake misses point
When it comes to customer satisfaction in the service lane, we're starting...
We all know that the dealership world is far from perfect. Like many other industries, dealership employees have many things to complain about. Here is a list of 5 of...
On today's CBT Newscast for Tuesday, October 3rd, 2017:
William Wallace: Why dealers are an important piece of eVehicle future
When customers have issues with their vehicles, they go to the dealership...