About 90% of loyal dealership clients are still going to consider another brand when the time comes to get a new vehicle. Even if you are doing everything right, you...
If you take a look at the number of vehicles on the road these days, you’ll notice that fewer and fewer of them are new vehicles. In fact, most people...
Allow me to break down digital retailing in its most simple form. It’s the utilization of a website to allow consumers to purchase products and services. In today's automotive environment,...
If you want to create meaningful growth in your parts department, you need to maximize sales online and over the counter. The way to do this is to train your...
The Digital Dealer Conference and Expo kicked off yesterday and if you’re attending, you’ll be hearing from some great experts like the President and CEO of Force Marketing, John Fitzpatrick....
Carter Myers Automotive has roots dating back to 1902 as a hardware, machinery, and mill supply business that built and sold horseless carriages. Today, more than a century later, the...
There is a lot of focus on new vehicle inventories and how they are being impacted by the continuing chip shortage. Although grosses have been great, as inventories continue to...
Welcome to another episode of Founder Focus with Steve Greenfield, founder of Automotive Ventures, where we dive into the inside stories behind some of the most impressive entrepreneurial journeys. In...
The pandemic has shaped how customers are communicating with car dealerships. That’s not just in methodology, like preferring text messages to emails or phone calls, but in the words they...
This morning, I dropped off my 145-pound Newfoundland, Tess, to be groomed. I scheduled and paid over the phone, and then I received reminders via text. When I arrived and...