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road to the sale

Road to the Sale: Selling in the Age of COVID

Why Talk about the Road to the Sale? We (three) have been in the auto business long enough to cultivate a lot of gray hairs...
marketing updatevideo

Weekly Marketing Update with John Fitzpatrick – [5.29.20]

In today's segment, we’re pleased to welcome back John Fitzpatrick, President and CEO of Force Marketing, who provides CBT with a weekly marketing update....
Lisa Copelandvideo

How to Perfect Your Dealership’s Customer-Centric Message Through the COVID-19 Recovery – Lisa Copeland,...

In today’s segment, we’re pleased to welcome back Lisa Copeland, founder of Lisa Copeland Global, CEO of Cars Her Way, and host of the...
technology

Successfully Implementing Technology in the Service Department

During This challenging time in our industry I have noticed something strangely wonderful happening in the midst of this implosion. Of course, this is...
recon process

Improving Your Recon Processes in Today’s Climate

According to the Cox Automotive Auto Market Weekly Summary for June 1, 2020, the used vehicle market has rebounded better than previously forecasted. Compared...

Building a Culture Around Your Dealership’s Digital Retailing Process

On this week’s episode of Kain & Co., host and President of Kain Automotive, David Kain discusses how to create a logical environment for your...

Are Your BDC Employees Using the Right Language During this Crisis?

On this week’s episode of Kain & Co., host and President of Kain Automotive, David Kain talks about adapting the language your BDC uses during...

April Kerrigan Report: Have Dealership Values Taken a Hit During the...

Welcome to the Kerrigan Advisors Market Update with Bridget Fitzpatrick and Ryan Kerrigan, Managing Director of Kerrigan Advisors. Did you enjoy this segment? Please share...

Contacting the Customer After the Sale

 On this week's episode of F&I Today, Becky Chernek talks about the importance of following up with the customer after the sale should the...
Coronavirus Coverage Central

CBT Automotive Network is providing up-to-date coverage on the COVID-19 pandemic's impact on auto dealers, automakers, and dealership personnel