Tag: car dealership
How to position your fixed ops department for maximum success in...
Fixed-ops practices in 2021 look a lot different than they ever have before. Here to talk about the fixed ops strategies that have evolved...
How to identify gaps in your dealership’s interactions with prospective customers...
With the 2021 NADA virtual show just around the corner, CBT News anchor Jim Fitzpatrick talks with Pogo Parr, President of Automotive at CallSource,...
How all components are in place for automotive digital retailing in...
It is certainly an understatement to say the world has been turned on to online shopping and digital retailing. According to Adobe Analytics, during...
A pandemic silver lining: the return of telephone
In a year where the pandemic brought the economy to its knees, dealers were forced into survival mode. Many dealers implemented strategies to stay...
4 modern dealership challenges and how to successfully pivot
Dealership operations are becoming increasingly complex, and the global pandemic has only accelerated that further. The rapid changes in market conditions are driven by...
The rise of TikTok: Is it worth the investment at your...
Every five years, a new social media platform seems to hit the scene. With it always comes this question: "Should we get on (insert...
VADA’s Don Hall looks back on a tumultuous but ultimately successful...
Despite a year filled with many unpredictable twists and turns due largely in part to the COVID-19 pandemic, the automotive industry has remained resilient...
Is your dealership using video messaging to drive car sales? Stephanie...
The COVID-19 pandemic has pushed people to communicate through video engagements at higher rates both personally and professionally. Covideo is a video messaging company...
Car sales strategies then and now: How to modernize your techniques...
Today on CBT News, David Lewis is back on the show discussing a number of different topics across the automotive industry. Lewis is the...
Lexus of Lehigh Valley CEO Peter Cooper on the important friction...
Digital retailing has been a critical tool for dealers who have dealt with in-store restrictions throughout 2020. Many wonder if its impact has staying...