TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


Automotive Marketing

social media

Social Media: The 5 Dos and Don’ts Your Dealership Marketing Team Needs

- July 29, 2019
Connecting with customers via social media requires a different mindset from other forms of marketing because the goal is to create an ongoing two-way engagement. The challenge in putting the...
webinar

Unleashing the Power of Webinar Marketing

- July 26, 2019
According to MyOwnConference.com, webinar history began at the end of 1980’s in the form of real-time text messaging apps. In 1995, PictureTel announced the launch of the LiveShare Plus software,...

How to Implement and Manage a Strong SEO Strategy for Your Dealership – Kevin LeSage, Autotrader

- July 25, 2019
 It’s no secret that your dealership’s website performance largely depends on SEO and its integration with your digital marketing strategy. To discuss what dealers should be doing to ensure their...
conferences

Four Upcoming Automotive Retail Conferences and How to Maximize on Your Attendance

- July 25, 2019
Imagine attending an event that allows you to network, learn, and market your brand all in one place. Conferences allow you to do all of this, and more. These meetings...
could technology

Why Dealerships Should Pay More Attention to Cloud Technology – Dan Flynn, CDK Global

- July 23, 2019
 In the changing technology space today it's very important for dealers to pay attention to new offers that are in the marketplace, and there are a large number of small...
incentives

Are Auto Manufacturer’s Incentives Running Wild? – Steve Finlay, WardsAuto

- July 22, 2019
 We're pleased to have Steve Finlay, Editor of Ward'sAuto Magazine, on CBT Automotive Network. Steve talks with us in regards to a recent article he wrote in the Ward's Auto...
social media

Creating Unique Social Media Strategies for Your Dealership – Cathy Nesbit, Harry Robinson Buick GMC

- July 11, 2019
 According to a recent report by Statista, 69 percent of Americans ages 18-29 are active users of social media, making highly targeted social media strategies necessary, in order to create...
Car Buyer Journey

Customer Trends: 5 Takeaways from the 2019 Cox Automotive Car Buyer Journey Survey

- July 3, 2019
When a customer walks into your showroom, what are they looking for? What do they expect as far as their customer experience, and how can you help them find the...
Dealer.com

How to Build an Effective Digital Marketing Strategy for Your Fixed-Ops Department – Andy MacLeay, Dealer.com

- July 1, 2019
 To ensure a steady flow of fixed-ops dollars, your dealership’s marketing and advertising strategies have to grow and adapt to consumer trends. Here to discuss how dealers can integrate fixed-ops...
print advertising

Is There Still Value in Print Advertising?

- June 19, 2019
We’re well into the 21st century at this point, leading many to believe it’s time to ditch traditional print advertising. In this technology-fueled era, it appears as though most consumers...


CBT News
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