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marketing

Weekly Marketing Update with John Fitzpatrick – [7.3.20]

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As part of today’s broadcast on CBT News, we’re pleased to welcome back John Fitzpatrick, President and CEO of Force Marketing, who provides CBT with a weekly marketing update. John shares the latest relevant data from the industries biggest marketing players. Did you enjoy this interview with John Fitzpatrick? Please share your thoughts, comments, or […]
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marketing update

Weekly Marketing Update with John Fitzpatrick – [6.8.20]

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In today’s segment, we’re pleased to welcome back John Fitzpatrick, President and CEO of Force Marketing, who provides CBT with a weekly marketing update. To find out more, visit Force Marketing’s COVID-19: Dealer Resource Center. Did you enjoy this interview? Please share your thoughts, comments, or questions regarding this topic with host Jim Fitzpatrick at […]
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marketing update

Weekly Marketing Update with John Fitzpatrick – [5.29.20]

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In today’s segment, we’re pleased to welcome back John Fitzpatrick, President and CEO of Force Marketing, who provides CBT with a weekly marketing update. To find out more, visit Force Marketing’s COVID-19: Dealer Resource Center. Did you enjoy this interview? Please share your thoughts, comments, or questions regarding this topic with host Jim Fitzpatrick at […]
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Fuel

Cars.com Helps Dealers Sell More Cars on Less Ad Dollars with...

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On today’s show, we’re so pleased to welcome Dean Evans, Executive Vice President at CARS Inc., and CEO of FUEL. Dean is joined by Julie Chisum, Director of Marketing at Toyota of Cedar Park, and together they discuss how dealers should approach the COVID-19 crisis from a marketing perspective. Did you enjoy this interview? Please […]
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marketing update

Weekly Marketing Update with John Fitzpatrick – [5.18.20]

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In today’s segment, we’re pleased to welcome back John Fitzpatrick, President and CEO of Force Marketing, who provides CBT with a weekly marketing update. To find out more, visit Force Marketing’s COVID-19: Dealer Resource Center. Did you enjoy this interview? Please share your thoughts, comments, or questions regarding this topic with host Jim Fitzpatrick at […]
To access this post, you must log in or purchase – Monthly-17-95 or – Yearly-159.
John Fitzpatrick

Weekly Marketing Update with John Fitzpatrick – [5.8.20]

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In today’s segment, we’re pleased to welcome back John Fitzpatrick, President and CEO of Force Marketing, who provides CBT with a weekly marketing update. To find out more, visit Force Marketing’s COVID-19: Dealer Resource Center. Did you enjoy this interview? Please share your thoughts, comments, or questions regarding this topic with host Jim Fitzpatrick at […]
To access this post, you must log in or purchase – Monthly-17-95 or – Yearly-159.
Autotrader

Balancing At-Home and In-Store Transactions As Showrooms Start to Reopen –...

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In today’s segment on CBT News, we’re pleased to welcome back Kevin LeSage, Director of Digital Marketing for Autotrader. In this interview, Jim and Kevin discuss how dealers can shift their sales strategy to incorporate at-home buying as more dealers and showrooms are starting to reopen. Did you enjoy this interview? Please share your thoughts, comments, […]
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marketing

Weekly Marketing Update with John Fitzpatrick – [5.1.20]

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In today’s segment, we’re pleased to welcome back John Fitzpatrick, President and CEO of Force Marketing, who provides CBT with a weekly marketing update. To find out more, visit Force Marketing’s COVID-19: Dealer Resource Center. Did you enjoy this interview? Please share your thoughts, comments, or questions regarding this topic with host Jim Fitzpatrick at […]
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marketing

Weekly Marketing Update with John Fitzpatrick – [4.24.20]

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As part of our continuing coverage of the Coronavirus, we’re pleased to welcome back John Fitzpatrick, President and CEO of Force Marketing, who provides a weekly marketing update. To find out more, visit Force Marketing’s COVID-19: Dealer Resource Center. Did you enjoy this interview? Please share your thoughts, comments or questions regarding this topic with […]
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Remarketing

Force Marketing CEO John Fitzpatrick Discusses Sending a Solid Remarketing Message...

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As part of our ongoing Coronavirus coverage, we’re pleased to welcome back John Fitzpatrick, President and CEO of Force Marketing. Last time we spoke to John, he discussed how new data is influencing Force’s strategy to help and support their dealer partners. Today, he and Jim tackle the importance of remarketing in today’s auto retail environment. To […]
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