TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


Automotive Marketing

Graphic designer sketching new ad designs on tablet.

8 tips to revamp your dealership ad designs for today’s modern customers

- April 13, 2023
You may not want to believe it, but your customers are becoming increasingly immune to traditional advertising— especially your future customers. MarketingTech News mentions a report titled “Ad blockers and advocacy: Why...
Frye, young customers

Creative dealership marketing strategies that appeal to young customers — Kevin Frye

- April 12, 2023
It’s crucial to engage with young consumers today as they are tomorrow’s buyers. On today’s Inside Automotive, we’re pleased to welcome back the Marketing Director at Jeff Wyler Automotive Family,...
Lissette Gole, branding

How branding can help your dealership be more competitive – Lissette Gole | Google

- April 10, 2023
Branding is an essential component of business growth, and as the car market becomes more competitive it is more important than ever for dealers to understand this important marketing strategy....
digital alerts

Worldwide digital alerts safety tool makes for safer and smarter roads

- March 31, 2023
In an effort to improve the safety of everything from first responders to delivery vans in your neighborhood,  a new combination of safety features is delivery alerts to millions of...
EVgo

Fourth-quarter earnings show positive trajectory for EV charging firm EVgo

- March 30, 2023
EV charging network operator, EVgo, revealed its Q4 earnings for 2022. The company reports a narrower loss than expected as demand for chargers from customers boomed.  Despite the revenue guidance for...

CDP building blocks: Identity, entity and household resolution

- March 30, 2023
Now that we have covered the benefits a Customer Data Platform (CDP) can provide to dealers, it is time to examine the basic building blocks which form these powerful tools....
Tesla model X

NHTSA investigates claims of seat belt failure in over 50,000 Tesla Model X vehicles

- March 28, 2023
U.S. auto safety regulators have announced they are opening an evaluation into 50,000 Tesla Model X vehicles after receiving complaints reporting front seat belt failures.  The National Highway Traffic Safety Administration...
word-of-mouth marketing

6 ways your dealership can capitalize on word-of-mouth marketing

- March 27, 2023
The greatest ambassador a dealership or any consumer-facing business has is current customers. People are more likely to consider the outlook of those they trust. According to Nielsen, 82% of...

Battling fragmentation and unifying data with a CDP — Brian Pasch | PCG Companies

- March 23, 2023
A Customer Data Platform, or CDP, offers dealers the chance to unify their data and use consumer information effectively. While relatively new to automotive retail, companies in other industries have...
TikTok for car dealerships

How car dealers are leveraging TikTok to drive sales [+8 tips for success]

- March 22, 2023
As social media platforms continue to evolve and gain popularity, businesses are constantly looking for new ways to engage with customers and build their brands. One platform that has emerged...


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