Lower gas prices: we've all heard auto industry leaders say that this is one of the main reasons why the industry is so hot right now, but how long will...
Many parts managers overemphasize wholesale business, at the expense of total dealership profits.
BY DON REED
What is a dealership parts department’s primary mission? The key word there is “primary.” We all...
In what has become a solid market trend this summer, sales of trucks and SUVs kept total new vehicles sales on track in July, ringing up an increase of more...
Latest software is scaled to dealership size and segments target customers, verifies income and employment, reports to credit bureaus.
BY ANGELICA JEFFREYS
Technology is affecting every aspect of the vehicle-buying process at...
We all have our inadequacies, both as individuals and as businesses. And it’s no coincidence that a business’ shortcomings often parallel the shortcomings of the individuals behind it. For instance, a...
Employees can both conceive and shoot very targeted marketing video, without a big investment in camera equipment. BY LAURA MADISON
In 2015, car buyers are more connected and knowledgeable than ever...
A marketing-oriented dealership exec can police the calls to action, content alignment and other web elements to help his business.
BY AMY FARLEY
Every dealer by now knows the importance of a...
Strategically combines two industry leaders known for innovation, customer focus and delivering results. Creates broader suite of open solutions that provide greater value to consumers, dealers, lenders and manufacturers
ATLANTA, GA and...
Foreign Models Account For 50%-Plus Of Vehicle Sales In 2/3 Of States. BY JON MCKENNA
In which states have dealerships selling foreign cars grabbed the greatest share of the marketplace? In...
Dealerships must refocus on personal attention to cement customer relationships. BY GLENN PASCH
If you stay current reading about business in general or marketing specifically, you cannot avoid the pundits discussing...