Resolving Identity: The Key to Automotive Success
While many believe vehicle sales are the barometer for automotive success, the blueprint to achieve impactful results is a bit more complicated. For many automotive dealers, it comes down to...
TSLA309.220-3.81001%
GM87.0404.4%
F14.6800.315%
RIVN16.4800.64%
CYD46.5901.52%
HMC29.1300.97%
TM182.1504.73%
CVNA64.0303.57%
PAG215.700-1.65%
LAD345.4804.53%
AN212.2004.02%
GPI337.4306.56%
ABG226.6401.4%
SAH102.9803.16%
TSLA309.220-3.81001%
GM87.0404.4%
F14.6800.315%
RIVN16.4800.64%
CYD46.5901.52%
HMC29.1300.97%
TM182.1504.73%
CVNA64.0303.57%
PAG215.700-1.65%
LAD345.4804.53%
AN212.2004.02%
GPI337.4306.56%
ABG226.6401.4%
SAH102.9803.16%
TSLA309.220-3.81001%
GM87.0404.4%
F14.6800.315%
RIVN16.4800.64%
CYD46.5901.52%
HMC29.1300.97%
TM182.1504.73%
CVNA64.0303.57%
PAG215.700-1.65%
LAD345.4804.53%
AN212.2004.02%
GPI337.4306.56%
ABG226.6401.4%
SAH102.9803.16%
Publishing Partners
7 Ways to Future-Proof Your Dealership
Has the slow-down arrived?
According to CNBC, a number of dealerships are reporting softer sales in recent weeks, creating speculation that auto retailers face tough sledding in weeks and months to...
Increase Your Dealership Website Visits with Targeted TV Ads – Comcast Spotlight
Just when you thought television advertising was a thing of the past, don’t touch that remote, because today's guest will share with you why tv advertising does a better job...
Why Facebook Marketplace Matters to Dealerships
Facebook has always been a platform for auto dealerships to raise awareness through advertising and to create customer engagement through the dealership’s Facebook page. It’s also becoming a stronger platform...
Dealers & Experts Discuss Inventory Holding Cost Erosion
Whatever the differences among franchise, independent, and Buy Here-Pay Here dealerships, asset depreciation erodes margins for all.
Dealers must manage two forms of depreciation – value erosion as assets age, which...
What Garden Hoses & Cars Have in Common: Conversational Commerce
Ever think you’d be competing with a garden hose? In a sense, you are...because the same people buy both products. And as IBM’s Bridget van Kranlingen has said, “The last...
Scarcity Marketing Gets Smarter
Automotive is getting smarter about applying a traditional approach to retail: scarcity marketing. Both dealers and customers stand to benefit.
Retailers have relied on scarcity marketing for decades to attract customers,...
Why the Automotive Industry Needs Diversity
Diversity continues to be a hot-button topic across many industries including automotive.
You don’t have to look very far to find insights addressing this important issue, an example being a recently...
What It Costs Your Dealership to Miss Incoming Chats & Texts
Did you let almost $14,000 in gross profit slip away last month?
Let’s assume your dealership offers web and mobile messaging options like text or chat. After all, messaging can generate...
How Dealerships Can Leverage Organic and Paid Content on Facebook and Instagram
There is no slowing down for Facebook and Instagram.
By 2019, Facebook, the world’s largest social network with 2.2 billion monthly active users, will account for 11.3 percent of all U.S....
Latest Articles
