TSLA427.3009.45%
GM78.9401.73%
F14.8351.165%
RIVN14.1800.03%
CYD57.6001.94%
HMC26.4650.205%
TM189.600-0.06%
CVNA66.9702.58%
PAG164.8803.15%
LAD276.7802.25%
AN190.6204.19%
GPI324.1454.035%
ABG187.3201.94%
SAH77.2801.38%
TSLA427.3009.45%
GM78.9401.73%
F14.8351.165%
RIVN14.1800.03%
CYD57.6001.94%
HMC26.4650.205%
TM189.600-0.06%
CVNA66.9702.58%
PAG164.8803.15%
LAD276.7802.25%
AN190.6204.19%
GPI324.1454.035%
ABG187.3201.94%
SAH77.2801.38%
TSLA427.3009.45%
GM78.9401.73%
F14.8351.165%
RIVN14.1800.03%
CYD57.6001.94%
HMC26.4650.205%
TM189.600-0.06%
CVNA66.9702.58%
PAG164.8803.15%
LAD276.7802.25%
AN190.6204.19%
GPI324.1454.035%
ABG187.3201.94%
SAH77.2801.38%


Publishing Partners

connect with customers

Are You Getting the Message? Connect With Consumers the Way They Want

- June 28, 2019
In today’s mobile-driven society, consumers have an array of different channels at their fingertips to reach out to businesses and providers. Most people think of these common options: 1-800 number...
LivePerson Automotive

How Angela Krause Family Ford Improved Their Customer Experience and Enhanced Client Communications By Implementing These Technologies – Darin Wade, GM and Dealer Partner

- June 17, 2019
In this segment, CBT's Jim Fitzpatrick sits down with Darin Wade, dealer partner, and GM at Angela Krause Family Ford. The pair discuss consumer buying trends, connecting with customers online,...
Automotive marketers

Resolving Identity: The Key to Automotive Success

- January 23, 2019
While many believe vehicle sales are the barometer for automotive success, the blueprint to achieve impactful results is a bit more complicated. For many automotive dealers, it comes down to...
future of your dealership

7 Ways to Future-Proof Your Dealership

- December 4, 2018
Has the slow-down arrived? According to CNBC, a number of dealerships are reporting softer sales in recent weeks, creating speculation that auto retailers face tough sledding in weeks and months to...
television

Increase Your Dealership Website Visits with Targeted TV Ads – Comcast Spotlight

- November 26, 2018
Just when you thought television advertising was a thing of the past, don’t touch that remote, because today's guest will share with you why tv advertising does a better job...
Facebook Marketplace

Why Facebook Marketplace Matters to Dealerships

- August 1, 2018
Facebook has always been a platform for auto dealerships to raise awareness through advertising and to create customer engagement through the dealership’s Facebook page. It’s also becoming a stronger platform...
Balance

Dealers & Experts Discuss Inventory Holding Cost Erosion

- July 6, 2018
Whatever the differences among franchise, independent, and Buy Here-Pay Here dealerships, asset depreciation erodes margins for all. Dealers must manage two forms of depreciation – value erosion as assets age, which...
conversational commerce

What Garden Hoses & Cars Have in Common: Conversational Commerce

- June 14, 2018
Ever think you’d be competing with a garden hose? In a sense, you are...because the same people buy both products. And as IBM’s Bridget van Kranlingen has said, “The last...
scarcity marketing

Scarcity Marketing Gets Smarter

- June 14, 2018
Automotive is getting smarter about applying a traditional approach to retail: scarcity marketing. Both dealers and customers stand to benefit. Retailers have relied on scarcity marketing for decades to attract customers,...
Diversity

Why the Automotive Industry Needs Diversity

- May 18, 2018
Diversity continues to be a hot-button topic across many industries including automotive. You don’t have to look very far to find insights addressing this important issue, an example being a recently...


CBT News
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