Remember the days when the service department felt like an afterthought? In the early stages of your career, you noticed it tucked away, overshadowed by the allure of the showroom...
Artificial intelligence has a variety of uses in the automotive industry. While many dealerships use artificial intelligence in the marketing and customer service capacity of writing content and offering assistance...
Inside Automotive
Future of EV sales: direct-to-consumer vs franchise dealers — Matt VanDyke | Shift Digital
In recent years, the retail automotive industry has seen dramatic changes in the ways consumers shop...
In the world of automotive dealerships, the service experience often represents the most complex and confusing part of the customer journey. From scheduling appointments to understanding the intricacies of vehicle...
Public relations (PR) is a crucial yet often underestimated and unused tool for automotive dealerships. PR is an integral element of any dealership’s strategy, far from being something reserved for...
The adoption of digital retailing tools among dealers has expanded in 2023, with the percentage of storefronts offering a fully online car-buying experience increasing from 30% to 40% in the...
Inside Automotive
The most important retail automotive trends to monitor for 2024 — Patrick Manzi | NADA
On this episode of Inside Automotive, host Jim Fitzpatrick is joined by Patrick Manzi, chief...
For many years, lead defection has been a frustrating but unavoidable headache for dealers, who have historically lacked the necessary tools to identify consumers who have left the car market....
Dealership technology is often outdated and used incorrectly, putting many retailers behind the curve on digital retail. However, with consumers conducting more and more of their business online, the retail...
Today's dealers are faced with perplexing operational challenges, yet technology remains the one factor that has managed to bridge the "perfect storm" of artificial intelligence (AI), customer data platforms (CDPs),...