TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.

Sales & Marketing

Meta
Sales & Marketing

Experience over price: How to boost brand and dealership loyalty – Bob Lanham | Meta

- May 4, 2022
According to a recent study from Meta, 80% of people who have a good purchase experience are more likely to be loyal to the brand. Today on Inside Automotive, we’re...
Velocity Automotive
Sales & Marketing

Why transparency and communication are key to modern auto retailing

- May 3, 2022
On this edition of Inside Automotive, we're pleased to welcome back Hugh Hathcock, Owner and Founder of Velocity Automotive, and Kalah Hathcock, Executive Vice President also for Velocity Automotive. We're also...
Sales & Marketing

The best ways for car dealers to navigate tough market conditions – Sean Gardner | JVG

- May 3, 2022
Salespeople and managers are consistently looking to get their hands on all of the tools they can as interest rates creep back up and other challenges impact consumers. Joining us...
Ally Academy
Sales & Marketing

Ally Academy turns the spotlight on powerful auto dealership training

- May 2, 2022
Today, auto dealers are doing everything they can to stay competitive in a low inventory market. While dealer profitability is solid, many analysts predict that supply and demand will eventually...
Sales & Marketing

How dealers can drive more customers to their inventory with Google vehicle ads – Lissette Gole & Nate Sato

- May 2, 2022
Google is making things a little easier for car dealers and potential customers with the recent launch of vehicle ads. Ken Garff Automotive Group piloted the program, which shows nearby...
salesperson
Sales & Marketing

How to prepare for your new career as a car salesperson

- May 2, 2022
Car sales continue to grow, and you may be looking to join the sales team at the dealership. However, you'll need more than a driver's license to make your sales....
Sales & Marketing

4 SEO tweaks for a bump in online traffic to your car dealership

- May 2, 2022
In the age of digital everything, it’s all but guaranteed that car shoppers will be online from the beginning stages of their vehicle search right up to the point they...
pre-owned
Sales & Marketing

Create a pre-owned inventory investment strategy

- April 29, 2022
Used car sales continue to rise month over month, starting with a three percent increase from January to February 2022 in Q1. In contrast, analysts have reported new vehicle sales...
Shep Hyken
Sales & Marketing

The 3 most vital elements of customer service today with Shep Hyken

- April 28, 2022
Shep Hyken, customer experience expert and New York Times best-selling author, recently released the 2022 Achieving Customer Amazement Study. This study surveys consumers to learn more about their preferences and habits. Shep joins...
car dealers
Sales & Marketing

Auto sales slowed by limited inventory, but car dealers keep seeing profit

- April 28, 2022
April isn’t shaping up to be as busy as it was a year ago. Continuing to be plagued by only a trickle of new units onto the lot, there isn’t...


Latest Articles
Latest Articles 04/04/26

Weekly roundup: Stellantis to add 10k jobs, GM leads in Q1 2026 sales, Federal judge partially allows lawsuit against VW to proceed
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White House revises metals tariffs, Stellantis eyes Canada EVs with Leapmotor, NHTSA considers ban on faulty Chinese airbags

Ed Morse Automotive Group acquires Porsche Des Moines in Iowa
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Ed Morse Automotive Group acquires Porsche Des Moines in Iowa

GM to invest more than $150 million in Saginaw Metal Casting Plant
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GM to invest more than $150 million in Saginaw Metal Casting Plant

White House revises metals tariffs, shifts calculation method
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Stellantis explores EV production in Canada with China’s Leapmotor

NHTSA weighs U.S. ban on defective Chinese airbag components
Latest Articles 04/03/26

NHTSA weighs U.S. ban on defective Chinese airbag components

Toyota bets on EV rebound with seven-model U.S. lineup
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Toyota bets on EV rebound with seven-model U.S. lineup

Affordability takes center stage at the 2026 NY Auto Show
Latest Articles 04/03/26

Affordability takes center stage at the 2026 NY Auto Show

Legal battles reshape car sales
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Legal battles reshape car sales


CBT News
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