TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.
Sales & Marketing
Alan Ram: Are you in control of your conversations with customers?
Alan Ram: Are you in control of your conversations with customers?
5 Ways to Keep the Business of CPO Customers
You Got their CPO Business, Now Keep Them: Here’s 5 Ways!
You want to retain every buyer to whom you sell a certified pre-owned (CPO) vehicle to this year – and not...
The Advent of Micro-Moments: Ensuring You’re Ahead of the Game
“Some folks might think that the phrase “micro-moments” is just some buzzword that’ll fade into the background, but that isn’t the case at all.”
Micro-moments are becoming a crucial part of...
Let us shed some light on ways to save big money at your dealership
Andy Miles Director of Channel Marketing with Hubbell Lighting
Grant Cardone: How to Handle a Bully Negotiator
Recognizing a ‘Tell’
“When dealing with the hard-nosed buyers or sellers, the “bully” negotiator, know that the more they say that they won’t, the more likely they will.”
For much of my...
Should Ford stick to doing what it does best?
Ford CEO Mark Fields has one worry about autonomous vehicles: that growing pressure for companies to bring self-driving cars to the market in five years could cause a car being...
Steve Hall from NCM on communicating better with your service customers
Steve Hall from NCM Associates on communicating better with your service customers
David Kain: If a picture tells a story and it’s worth a thousand words, what would a video do?
David Kain: If a picture tells a story and it’s worth a thousand words, what would a video do?
David Kain: How dealers can use new tools to sell more cars
David chats with Joe Chura, CEO of DealerInspire, about the wave of new changes and technology coming to the digital automotive buying experience and how dealers can best use new...
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