Joe Verde’s word to the wise: ‘There are no shortcuts in the selling process’

At this year’s NADA Show in Las Vegas, CBT News anchor Jim Fitzpatrick caught up with the one and only Joe Verde, automotive retail icon and President of Joe Verde Sales and Management Training, Inc.

What they cover:

  • 2 steps in the sales process that often get skipped by salespeople
  • The single most important thing car dealers need to survive long-term
  • The importance of growing your dealership from the top-down and working toward a common goal

For more coverage from the 2022 NADA Show, visit us here.


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