Mitch Cummins, President of Opportunity Max, sat down with us at NADA 2015 and discussed the importance of correct web links, updating your store hours, and the overall importance of keeping your website up to date.
The importance of these things is what led to Opportunity Max’s product called Tech Check. It is a tech report card for dealers that runs 1,200-1,400 checks on your digital assets to identify any issues, missed opportunities, or technology problems.
