Road to the Sale: Selling in the Age of COVID
Why Talk about the Road to the Sale?
We (three) have been in the auto business long enough to cultivate a lot of gray hairs (David began as a kid at...
TSLA390.081-8.41879%
GM92.9704.63%
F12.8320.5222%
RIVN14.0150.725%
CYD21.625-0.565%
HMC35.3001.31%
TM199.6006.6%
CVNA78.2456.965%
PAG212.9950.785%
LAD315.94417.17421%
AN185.0606.55%
GPI278.82013.81001%
ABG209.73011.96%
SAH64.3003.62%
TSLA390.081-8.41879%
GM92.9704.63%
F12.8320.5222%
RIVN14.0150.725%
CYD21.625-0.565%
HMC35.3001.31%
TM199.6006.6%
CVNA78.2456.965%
PAG212.9950.785%
LAD315.94417.17421%
AN185.0606.55%
GPI278.82013.81001%
ABG209.73011.96%
SAH64.3003.62%
TSLA390.081-8.41879%
GM92.9704.63%
F12.8320.5222%
RIVN14.0150.725%
CYD21.625-0.565%
HMC35.3001.31%
TM199.6006.6%
CVNA78.2456.965%
PAG212.9950.785%
LAD315.94417.17421%
AN185.0606.55%
GPI278.82013.81001%
ABG209.73011.96%
SAH64.3003.62%
Headlines
Why Dealers Should Utilize This Time to Re-set and Re-focus Their Strategies – Paul Daly, Automotive State of the Union
On today's show, we’re pleased to welcome back Paul Daly, Founder and CEO of Congruent Story, and host of the popular “Clarity Compressed” podcast. In this segment, Paul and Jim...
Dave Anderson Discusses the Importance of Creating a High Performing Dealership Culture as We Move on From COVID-19
In today’s segment, we’re pleased to welcome back Dave Anderson, motivational speaker, leadership strategist, and President of LearnToLead. Last time Dave was on our show, he and Jim talked about evaluating your goals for...
The Long-Term Benefits of Business Innovation During COVID-19 – Erik Wahl, Graffiti Artist, Author & Speaker
On today's show, we’re pleased to welcome Erik Wahl, world-famous graffiti artist, acclaimed corporate speaker, and best-selling author of Unthink: Rediscover Your Creative Genius.
Did you enjoy this segment? Please share...
Benefits of Video Testimonials
Customer reviews make a big difference in how customers hear and think about your business. Even before COVID-19, video testimonials were gaining attention as a feedback medium for the many...
President of Sellers Auto Group, Sam Slaughter Talks About the Retail Auto Recovery in Michigan
Today on CBTNews.com for Friday, May 29th, 2020:
President of Sellers Auto Group, Sam Slaughter Talks About the Retail Auto Recovery in Michigan
On today's show, we welcome back President of Sellers...
Successfully Implementing Technology in the Service Department
During This challenging time in our industry I have noticed something strangely wonderful happening in the midst of this implosion. Of course, this is over-generalizing the issue, but when it...
Auto Columnist Mark Phelan Discusses COVID-19 Recovery for Michigan Dealers and OEMs
On today's show, we’re pleased to welcome back Mark Phelan, auto critic and columnist for the Detroit Free Press, the largest daily newspaper in Detroit, Michigan.
Did you enjoy this segment?...
Weekly Marketing Update with John Fitzpatrick – [5.29.20]
In today's segment, we’re pleased to welcome back John Fitzpatrick, President and CEO of Force Marketing, who provides CBT with a weekly marketing update. To find out more, visit Force...
Tips to Improve Survey Response Rates When It Matters Most
Dealership traffic volumes continue to be suppressed. For shoppers reaching out to dealerships online and in person, buying intent seems to be much higher than pre-COVID. Although the average customer...
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