3 Tips to Guide You Towards Greater Success – Walter Bond | 5 Industry Trends Dealers Should Begin to Prepare For | How a Softer Approach with Millennial Buyers is Best

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Today on CBTNews.com – Tuesday, September 4th, 2018:

3 Tips to Guide You Towards Greater Success – Walter Bond
In the final installment of CBT’s interview series with Walter Bond, he leaves us with a few tips that you and your team should keep in mind and implement as you continue down your the path towards greater success. Watch Now

The Age of Disruption: Five Automotive Industry Trends Dealers Should Begin to Prepare For
In today’s world, the automotive industry is far from business as usual. A lot has happened in the past few years to make the task of selling cars a lot different than it used to be. Much like the world of music sales, food delivery, and hospitality, disruption is beginning to make its way to the automotive industry. Read More

How a Softer Approach with Millennial Buyers is Best
If there was any age group in America that gets a bad ‘rap’, it’s Millennials. It seems like everyone has an opinion about the 20-35 year-olds and unfortunately much of it is negative. Lazy, unmotivated, and still living at home with Mom & Dad are all patently unfair stereotypes of a demographic that is numbering close to 60-80 million strong in the US. Couple that number with the fact that 63% of car buyers are in this age range and every dealer will be forced to rethink not only how they sell cars, but also how they make a profitable connection with this buyer in F&I as well. Read More

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