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WardsAuto’s Steve Finlay Talks Digital Retailing and the Importance of Cyber Security During COVID-19

Today on for Thursday, May 21st, 2020:

WardsAuto’s Steve Finlay Talks Digital Retailing and the Importance of Cyber Security During COVID-19
On today’s show, we welcome back long-time CBT contributor and Senior Editor at WardsAuto, Steve Finlay. In this segment, Steve and Jim talk about digital marketing and why it’s important to keep your data safe during these times

Steve FinlayUber Slashes Jobs Yet Again: What it Means
Just like most businesses, Uber has taken a huge hit in the midst of the novel coronavirus. The rideshare giant has announced it will be cutting 3,000 more employees after thousands of employees lost their jobs just a few weeks ago. In early May, the company stated that 3,700 people were let go “in response to the economic challenges and uncertainty resulting from the COVID-19 pandemic and its impact on the company’s business.” Read More

Steve FinlayHow to Use Package Selling During COVID-19 to Increase F&I Profits
As car shoppers slowly start to come back to the dealerships, F&I managers will have to become more creative in the way they sell product. Dealership profits have been decimated and F&I will be relied on to help right the ship in the months ahead. It might not be ‘business as usual’ for your buyers given the hardships many may have gone through in the last 2 months or may still be experiencing now. How can F&I make this critical shift during such a turbulent time? One word…packages. Read More

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