The conversation around AI in automotive retail has shifted quickly from speculation and curiosity to reality. According to CDK’s latest AI at the Dealership study, nearly 40% of dealers are utilizing AI in some way at their stores with 77% of them already integrating AI tools into their systems. The trends aren’t likely to slow down with 22% actively planning investments.
From virtual assistants to predictive analytics, AI is transforming how dealers manage customer interactions, streamline operations and tackle persistent challenges like employee retention and
communication.
CDK’s report also dives into lingering concerns — such as ROI and process alignment — and why 2025’s surge in adoption could set the stage for an even bigger leap in 2026.
Key insights from the AI at the Dealership report include:
- AI Growth at the Dealership
- The Most Common Uses of AI in Variable and Fixed Ops
- What’s Working Now for Dealers
- Top Concerns of AI Use and Implementation
