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The Tom Stuker Show

stuker_1132x340 Host Tom Stuker is a renowned leader in the world of automotive retail sales and dealership management. Owner of Stuker Training, Tom runs a world-class training and development program that trains automotive sales professionals how to sell more units a month. Tom believes that when equipped with the right tools, processes, and training, any salesperson can be transformed into a top performer. Tune-in to The Tom Stuker Show weekly to transform your dealership into a selling machine.

How to Handle Customers Who Are Reluctant to Give Referrals

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On this week's episode of the Tom Stuker Show, Tom shares four scripts to help with handling referral reluctance.

Effective Delivery Prospecting

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On today's Tom Stuker Show, Tom talks about one of his favorite and most effective prospecting techniques of all time, delivery prospecting.

How to Be More Proactive in Sales

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On today's episode of the Tom Stuker Show, Tom talks about how and why you should be much more proactive than reactive when it comes to your sales process.

How to Hire Employees Effectively

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On this week's episode of the Tom Stuker Show, Tom talks about the initial interview to hiring new employees who will become a part of your winning sales team and how you more effectively.

How to Effectively Handle Orphan Owners

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 On today's episode of the Tom Stuker Show, Tom talks about how you can effectively handle orphan owners, people who have bought from your dealership whose salesperson is no longer with you.

Effective Communication with Your Customers

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  On this week's episode of The Tom Stuker Show, Tom Stuker discusses how to effectively communicate with customers and the best methods to do so.

Program Yourself to Sell 20 Units a Month

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On this week's episode of the Tom Stuker Show, Tom explains how you can give yourself the best chance to succeed by programming yourself to sell 20 or more units a month.

Delivery Prospecting Form

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On this week's episode of the Tom Stuker Show, Tom goes over the delivery prospecting form and discusses the importance of using this technique to build sales during two specific times of the year: from May 15th to June 15th, and from November 15th...

How to Move the Customer From Their Keyboard to Your Showroom

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On this week's episode of the Tom Stuker Show, Tom talks about internet leads, online traffic management, and effective BDCs with his new series, "How to Move the Customer from their Keyboard to your Showroom."

Phone Ups and Internet Leads

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On this week's episode of the Tom Stuker Show, Tom goes over phone ups and internet leads and why handling leads is a privilege, not a right.

Priority of Calls

On this week's episode of the Tom Stuker Show, Tom goes over which type of calls should be at the top of your list...

How to Communicate Effectively with your Customers

On this week's episode of the Tom Stuker Show, Tom discusses how to effectively communicate with customers and the best methods to do so.

Four of Tom’s Favorite Scripts

On this week's episode of the Tom Stuker Show, Tom goes over some of his favorite sales scripts so that you can be better...
ford and Volkswagen

Ford and Volkswagen Join Forces

Volkswagon AG and Ford set the auto industry abuzz, announcing they’ve come to agreements regarding an alliance. According to Volkswagen, the plan is for...
tax season

Your Dealership Could Sell More Cars During Tax Season Than You Would Imagine

Let’s face it: taxes are rarely anyone’s favorite topic. Few people look to tax season with anticipation, with the exception of accountants… and dealerships? That’s...
Cadillac

What Cadillac’s Announcement Means for the EV’s in 2019

One of the hottest automotive trends of recent years has been the rise of the Electric Vehicle (EV). With companies like Tesla setting the...
Trevor Gilevideo

Finding New Paths to Profitability at Your Dealership – Trevor Gile, Motorcars Honda

The annual NADA show is just around the corner, and just like us here at CBT you're probably gearing up for the great events...
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Two Standard Oil Companies to Usher in an Age of Electric Vehicles

If you’ve been on the fence about introducing Electric Vehicles (EVs) to your customers, now is the perfect time to get on board. Previously,...