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Tom Stuker

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Tom Stuker is the renowned leader in the world of automotive sales and dealership management consultation. Known as the founder of the BDC concept, author of Guaranteed Sales Success, star of reality TV series Car Lot Rescue, host of CBT’s The Tom Stuker Show, and owner of Stuker Training, Tom runs a world-class training and development program that trains automotive sales professionals how to sell more units a month. Tom believes that when equipped with the right tools, a few processes and some training, any salesperson can be transformed into a top performer.
Tom Stuker Showvideo

Priority of Calls

On this week's episode of the Tom Stuker Show, Tom goes over which type of calls should be at the top of your list...
communicate effectivelyvideo

How to Communicate Effectively with your Customers

On this week's episode of the Tom Stuker Show, Tom discusses how to effectively communicate with customers and the best methods to do so.
scriptsvideo

Four of Tom’s Favorite Scripts

On this week's episode of the Tom Stuker Show, Tom goes over some of his favorite sales scripts so that you can be better...
follow-upvideo

Follow-Up Calls

On this week's episode of the Tom Stuker Show, Tom goes over the 3-day follow-up call as well as pre/post-CSI scripts and pre/post-service scripts.
referralsvideo

How to Handle Customers Who Are Reluctant to Give Referrals

On this week's episode of the Tom Stuker Show, Tom shares four scripts to help with handling referral reluctance.
delivery prospectingvideo

Effective Delivery Prospecting

On today's Tom Stuker Show, Tom talks about one of his favorite and most effective prospecting techniques of all time, delivery prospecting.
employeesvideo

How to Be More Proactive in Sales

On today's episode of the Tom Stuker Show, Tom talks about how and why you should be much more proactive than reactive when it comes...
employeesvideo

How to Hire Employees Effectively

On this week's episode of the Tom Stuker Show, Tom talks about the initial interview to hiring new employees who will become a part...
orphan ownersvideo

How to Effectively Handle Orphan Owners

 On today's episode of the Tom Stuker Show, Tom talks about how you can effectively handle orphan owners, people who have bought from your...
communicationvideo

Effective Communication with Your Customers

  On this week's episode of The Tom Stuker Show, Tom Stuker discusses how to effectively communicate with customers and the best methods to do so.
productivity

6 Simple Tools To Boost Your Productivity

If you own or work at a company such as a dealership you’re an authorized seller and have a mass amount of business coming...
cash

Converting the Cash Buyer in F&I – It Could Be Easier Than You Think

There has never been an F&I manager in the history of the car business that has ever been excited to work a ‘cash deal’....
Natasha del Barriovideo

How to Embrace Industry Change and Adapt to the Needs of Your Customers –...

Like many other industries, automotive retail is constantly changing and evolving. From technology to customer experience, to service appointments, each area of the dealership...
walk-around videos

How to Use Full-Motion Walk-Around Videos For Dealership Inventory

It's no surprise that marketing trends come and go at a fast pace. The latest and greatest trend to grace dealerships these days is...
Mercedes-Benz USA

Dietmar Exler to Step Down from Mercedes-Benz USA

Mercedes-Benz USA CEO Dietmar Exler will be moving on to other ventures, as he announced to the board on Thursday that he will be...

Being Your Customers’ Problem Solver

Every customer has a problem. It's up to you to serve them by being their problem solver. Hear Mark's suggestions for being a problem...

CRM Managers, BDRs, and How to Be Successful

On this week's episode of On the Mark, Mark Tewart talks about hiding behind texts and emails to avoid making a phone call and...

Advice for Buying or Selling a Dealership

On this week's episode of Kain & Co., David Kain talks to Hal Feder of Murphy Business & Financial Services about what advice he...

Creating a Marketing Strategy with Cable TV Advertising

On this week's episode of Auto Marketing Now, Brian Pasch talks about how to create a targeted and efficient marketing strategy by utilizing cable...