NADA 2019: Brian Pasch and Expert Panel Discuss Automotive Digital Retailing in 2019

Brian paschvideo
While at the NADA 2019 show Brian Pasch, Host of Auto Marketing Now on CBTNews.com sat down with a panel of industry leaders to talk about the current health and progress of automotive digital retailing and how it holds the ability to transform the...

CDK Global and ELEADONE: The Integration of Companies and Exciting Product Releases Ahead – Scott Mathews and Bill Wittenmyer

ELEADvideo
The retail auto industry saw some big vendor mergers and acquisitions last year that took center stage at this year’s NADA show in San Francisco. Scott Mathews, executive vice president of sales and marketing for CDK Global, and Bill Wittenmyer, vice president of sales...

The Most Effective Way to Reduce Margin Compression at Your Dealership – Dale Pollak, vAuto

Dale Pollakvideo
At this year’s NADA Show in San Francisco, CBT News had the pleasure of sitting down with several prolific dealers, vendors, and industry specialists. One of those specialists was Dale Pollak, executive vice president at Cox Automotive and founder of vAuto. In today’s segment,...

Enhance Customer Experience with These Automated Marketing Strategies – Guy Super, Outsell

automated marketingvideo
At this year’s NADA Show in San Francisco, CBT News caught up with Guy Super, vice president of sales at Outsell. Jim and Guy discussed the automated marketing strategies that your dealership needs. For more coverage from the 2019 NADA Show, visit us here. VIDEO TRANSCRIPT: Jim...

Charlie Gilchrist, 2019 NADA Chairman on Vehicle Affordability, Threats to the Industry, and His Plan for the Year Ahead

Charlie Gilchristvideo
Thousands of franchise dealers descended on San Francisco for the 2019 NADA Convention. One of the high points of the event is the installation of the Association's new Chairman; Texas dealer Charlie Gilchrist. We had the chance to sit down with Charlie just before...

Make Day-to-Day Operations More Efficient at Your Dealership with the Help of a Virtual Assistant – David Marod, Conversica

virtual assistantvideo
CBT News spoke with David Marod, senior vice president of sales at Conversica on the stage at NADA this year and discussed artificial intelligence in the dealership, and employing a virtual assistant in the day-to-day operations that can alleviate the tedious tasks. For more coverage from...

2018 NADA Chairman Wes Lutz Reflects on a Successful Year

Wes Lutzvideo
The 2019 NADA Convention is officially in the history books, but before it ended we had a chance to catch up with Wes Lutz, the 2018 NADA chairman just before he turned over the gavel to incoming chairman, Charlie Gilchrist. We talked to Wes about...

Digital Air Strike Makes Bold Moves in Auto Marketing – Alexi Venneri, Co-Founder & CEO

Digital Air Strikevideo
During this year's NADA Show, CBT News spoke with Alexi Venneri, co-founder, and CEO of Digital Air Strike. Alexi and Jim discussed the origins of Digital Air Strike, social media marketing, and the importance of online engagement between dealers and their consumers. Check out...

NADA 2019: Force Marketing, Cody Tomczyk

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Cody Tomczyk, Vice President at Force Marketing joined Bridget Fitzpatrick at our NADA 2019 stage to discuss how Force is having the right conversations with dealers to help support their efforts to increase new market share, used car volume, and service retention. To see more...

Improve Inventory Control and Reduce Fluid Waste for Higher Profits in Your Service Drive – Joshua Holmstadt, Graco

fluid wastevideo
During this year's NADA Show, CBT News met up with Joshua Holmstadt, product marketing manager at Graco. Joshua and Jim discussed the new additions to the Pulse Fluid Management line. Dealers often find themselves losing fluids during service, which can lead to an increase...
Jeff Havensvideo

The Keys to Creating a Healthy and Vibrant Culture in Your Dealership From the...

On today’s show, we’re pleased to welcome back Jeff Havens, business development trainer and author of the best selling book, “Unleash Your Inner Tyrant!”...
F&I

Dull F&I Meetings? Here are 4 Ways to Make Them a Can’t Miss Experience

Meetings. Love them or hate them, they are a necessary evil in any business. Dealerships are not immune, and most meetings seem to revolve...
USMCA

Auto Industry Leaders Express Support for USMCA and Urge Congress to Approve It

With bated breath, many in the automotive industry have been waiting for the word on the United States-Mexico-Canada Agreement (USMCA) and how it will...
digital communication

The Importance of Communicating Digitally With Automotive Consumers

As Bob Dylan famously put it, "The times they are a-changin." While once customer communication was a reasonably straightforward affair, today, every interaction along...
reconditioningvideo

The Importance of Modernizing the Reconditioning Process at Your Dealership – Mike Boyd, Cox...

With used cars expected to play a big part in the 2020 auto market, a modern approach to vehicle reconditioning can shave off days...

Help Your F&I Office Perform Consistently with These Key Strategies

On this week's episode of F&I Today, Becky Chernek, President of Chernek Consulting, discusses the importance of performing well in the dealership on a...

How to Manage Stress in Your Career as a Car Salesperson

On this week's episode of Straight Talk, our host, David Lewis discusses some effective strategies you can use to manage stress when working in...

The Active Delivery Process

On this week's episode of the Weekly Tune-Up, Jim Fitzpatrick is once again joined by guest host Michael Roppo, President of Automotive Management Resources....

Don’t Be Like Everyone Else On The Demo Drive

The demo drive is where the customer falls in love with the vehicle. Don't be like everyone else. Let the customer decide where they...