Does Your Marketing Department Need A Content Calendar?
Consistency is a word that is frequently heard in the marketing and advertising world. Do you know what you’re blogging, sharing, and posting this Wednesday? Or the Wednesday after that?...
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
Auto News
A Multi-Channel Approach to Target Customers
Despite best efforts and best practices by dealers and manufacturers, many car buyers and service customers remain vulnerable to defection.
Rather than viewing these odds as a glass half empty, try...
Training New Recruits in Your Service Department
Recruiting and training service personnel has been a hot topic of conversation in recent years. Attracting and retaining good talent in your service department is getting harder to do in...
Dealership Upgrades At Nissan Embrace The Future
The familiar circular logo is staying, but Nissan Motor Company said that many showroom changes are afoot with the company aiming for upgrades in 9,000 of its 10,000 stores over...
Does Stress Affect Your Sales Results And How To Overcome It?
In today’s economic environment, there is more pressure than ever on businesses across the industries to succeed, thus making the competition fiercer than ever. With longer business hours, layoffs, and...
What is AI and How Can It Benefit My Dealership?
When you hear the words Artificial Intelligence (AI) an image of robots, self-driving cars, and super computers probably enter your mind. However, we interact with AI in many ways throughout...
Five Examples of Excellent Dealership and Automotive Content Marketing
More than ever before, consumers want to feel they have a relationship with companies before they make a purchase. They want to know what they stand for, and if they...
How Paragon Honda Uses Technology to Properly Serve Their Market – Brian Benstock
Can you imagine the day when your customers can ask their Google Assistant to schedule their car for service? Or if their car is ready to be picked up from...
Should Your Service Department be Open on Sundays?
It is no secret that dealership personnel work long hours. The car business is demanding of employees’ time, but it can be equally demanding on relationships and personal life. Because...
5 Ways to Motivate Your Sales Staff
If there’s one thing we expect from your sales staff, it’s that they make sales. Being able to motivate your salespeople on an ongoing basis is crucial to your dealership’s...
Latest Articles
