Struggles of a Marketing Manager
“What is the role of a marketing manager?”
This question came up at a recent training event for 20 newer marketing managers. Their experience ranged from just being hired to being...
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
Auto News
CarvanaACCESS: Carvana Yet Again Aiming to Revolutionize Car Sales
It is no surprise that Carvana has been working to revolutionize auto sales since its foundation in 2013, from its vending machine car sales to its next-day delivery car sales....
Opportunities for Service Revenue for Road Tripping Clients
CBT News has reported on the increase of RV sales this spring on travel restrictions. Deloitte Insights published in their State of the Consumer Tracker from June 13th that more...
MLB Player Turned Mercedes-Benz Dealer Dr. Dorian Boyland on Battling Racism in the Automotive Industry
Today on CBTNews.com - Thursday, June 25th, 2020: Dr. Dorian Boyland
Protests have been sweeping the country and the globe for the past few weeks now, and this is a historic...
Five Tips for Recruiting Dealership Team Members During COVID-19
Even amid a global pandemic, workers will resign, or you may see the need to add additional support to your teams. However, being able to meet potential candidates in person,...
MADA President Scott Lambert Discusses Dealer Resilience in the Face of Adversity
On today’s show, we’re pleased to welcome Scott Lambert, President of the Minnesota Automobile Dealers Association, or MADA. In this segment, Jim and Scott discussed the current restrictions for Minnesota...
Pre-Pandemic Auto Production to Resume by Month End
Demand for new cars has been stronger than expected after the coronavirus pandemic, according to Wards Intelligence data. The deep V-shaped recovery is trending to nearly resume normal sales figures...
Effortlessly Improve Your Calls-to-Action (CTAs)
Calls-to-Action, or CTAs, are prompts sprinkled throughout service and marketing materials. Typically written in imperative verb form, CTAs lead customers along specific routes by urging them to take desired actions....
Cox Automotive Chief Economist Jonathan Smoke Reviews Industry Recovery Efforts
On today’s show, we’re pleased to welcome back Jonathan Smoke, Chief Economist for Cox Automotive. In this segment, Jim and Jonathan discuss the Cox Automotive Mid-Year Review, the current view...
The Approach Lee Harkins Says Most Dealers are Missing in Fixed-Ops
On today’s show, we’re pleased to welcome back Lee Harkins, President and CEO of M5 Management Services. In this segment, Lee and Jim discuss some practical strategies service departments can...
Latest Articles
