Fixing Fixed Operations: Here’s a Growth Revenue Optimization Plan
Fixed and Variable operations are located under the same roof! Yet, they are often worlds apart. It is time to bridge those two worlds once and for all! As industry...
Auto News
Millennials, Mobile, and Marketing
When it comes to the "Three M's," the auto retail future certainly looks bright for dealerships that utilize and take advantage of: millennials, mobile, and marketing.
Zach Klempf, a millennial himself...
Selling the “Extras”: How Auto Dealers Can Guide Consumers to the Features They Need
A Generation of Customizations
Since the 1980's, consumers have warmed up to the idea of having products that meet their exact needs and specifications. The days of Henry Ford's belief that:...
Pros and Cons of Keeping Your Service Department Open 7 Days a Week
Much of what we accomplish in life is determined by what we think is possible. If we think something is possible then we feel we have a fighting chance to...
Study: car buyers want aftermarket products for longevity of vehicles
It's no secret, people love to keep their cars longer these days. In fact, one study suggests the average age of vehicles in the U.S. is a record 11.6 years....
New Vehicle Sales Continue Upward Climb in Northern Ohio
From the Greater Cleveland Automobile Dealers' Association (GCADA)
Cleveland, OH (August 3, 2017) – While many regions across the United States are reporting softer new vehicle sales this year, Northern Ohio continued...
3 Ways to be a Transparent Leader at Your Dealership
Being transparent may be one of the easiest and most affordable ways to boost your bottom line.
If you need someone to convince you of that, read this post by...
Personalized Messages Hit the Targets
It is a common misconception among dealers that once a customer has purchased a vehicle, they will remain a loyal customer for the rest of their life. So instead of...
July 2017 Auto Sales Totals
CBT News Anchor Joe Gumm reports on U.S. automotive sales totals for the month of July 2017
A Life and Industry of Opportunities: Winston Pittman Creates an Empire
When Winston Pittman decided to open a Chrysler dealership in Louisville, KY in 1988, he walked into several stores in the black neighborhood where his dealership was to be located...
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