The automotive industry has seen unprecedented growth over the past four years. However, this would not have been possible without the purchasing power of diverse ethnic groups. According to Damon...
As a dealership, you have salespeople who know a lot about the customer's buying process and how to initiate it. Steve Stauning, author, contributor to CBT Magazine, and founder of...
CHICAGO, January 17, 2018 -- LotLinx, the industry’s #1 Automotive AI, today announced Gee Leung has joined the Company as Chief Operating Officer. Leung has been a trusted advisor to hundreds of digital media and technology companies...
Recently I returned for a follow-up visit with a client where we had installed a new sales process for their team. Gathering a few of the key people together I...
With newer forms of technology and techniques arising daily for ways to send out a message, older – more traditional – ways are being left behind. Direct mail, a form...
Some dealers said they have the type of store that has amenities and attractions to promote events and community outreach. Other dealers said they don't emphasize amenities because why would...
The sales game is constantly changing. New products, marketing ideas and technology solutions continue to flow into the market, pulling dealership decision-makers in several different directions. There are the short-term...
Right now, there are more than 250 million gasoline engines on the road. Over the next 10 years, another 80 to 100 million will be added. We're not going to flip...
In the midst of managing customer service, the finance process, service departments, and overall dealership operations, it is easy for marketing to fall by the wayside. After creating and updating...
Following through with dealer processes is obviously important to the customer buying experience. Following through with your staff's goals is just as important. Without following through of each step to...