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Jason Unrau

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Jason Unrau is CBT Automotive Network's Online Editor. Jason is an automotive specialist with more than 15 years of experience at the dealership level. Focusing mainly on fixed operations and the service industry, Jason’s expertise is in enhancing the customer experience and promoting a healthy, profitable service department.
Tesla

Tesla Workers Asked to Prove ‘Haters’ Wrong

In a pair of internal memos last week from the heads of engineering and production at Tesla, assembly workers have been asked to ramp...
sedan sales

Why People Aren’t Buying Sedans Anymore

The Toyota Camry’s sales are constant from 2016 to 2017, as are sales for the Honda Civic and Nissan Sentra. But nearly all other...
ev sales

Why the US is Trailing in EV Sales

Volkswagen has committed to 50 new electrified vehicles by 2025. The Chevrolet Bolt is the North American Car of the Year for 2017. The...
workers

What Dealerships Need to Do to Attract the Next Generation of Workers

Baby Boomers are retiring and Gen X-ers in the workforce have past their peak. According to a Pew Research study, Millennials now make up...
incentive programs

A Step Forward or Backward with Stair Step Incentive Programs?

They’ve been cursed, blamed for sales blips, and looked down on by many dealers, manufacturers, and even retail customers. Yet, stair-step incentives, whether they...
stair-step incentives

Stair Step Incentive Programs Aren’t All Bad

Quota kickbacks have a place in the automotive industry with benefits for both consumers and some dealers. Programs that reward dealer volume sales, known as...
car sales

The Effect Stair Step Programs Have on Small Dealers

A hotly contested practice in the retail automotive industry is stair step programs. Often called something more glamorous or cerebral such as Ford’s “Volume...
f&i

F&I Practices That Won’t Help Your Bottom Line

Transparency, customer-centric: they’re buzzwords that are so overused they are becoming cliché. In the retail automotive environment, there’s still plenty of room for transparency...
car buyers

How to NOT Sell Cars in 2018

Overall US automotive sales slipped ever so slightly year-over-year in 2017. The clientele is out there, ready to buy up vehicle inventory with a...
dealer group

Large Dealer Groups Are Taking Over Retail Automotive

Several business brokers advertise dealerships for sale on LinkedIn as well as through online listing platforms. These are small automotive dealerships that have, in...
video testimonials

Benefits of Video Testimonials

Customer reviews make a big difference in how customers hear and think about your business. Even before COVID-19, video testimonials were gaining attention as...
technology

Successfully Implementing Technology in the Service Department

During This challenging time in our industry I have noticed something strangely wonderful happening in the midst of this implosion. Of course, this is...
Merril Hogevideo

Former NFL Player, ESPN Commentator, Author & Cancer Survivor Merril Hoge Talks About Overcoming...

On today's show, we’re pleased to welcome Merril Hoge, former NFL running back for the Pittsburgh Steelers and Chicago Bears. Merril also serves as...
Mark Tewartvideo

How to Successfully Position Your Dealership Staff for a Swift COVID-19 Recovery – Mark...

On today’s show, we’re pleased to welcome back Mark Tewart, President of Tewart Enterprises, best-selling author of "How To Be A Sales Superstar" and...
subprime

Working with Subprime Shoppers Part of the New Normal?

The US economy will rebound, as it always does. Between today and an eventual stabilization, there are bound to be significant challenges for business...

Building a Culture Around Your Dealership’s Digital Retailing Process

On this week’s episode of Kain & Co., host and President of Kain Automotive, David Kain discusses how to create a logical environment for your...

Are Your BDC Employees Using the Right Language During this Crisis?

On this week’s episode of Kain & Co., host and President of Kain Automotive, David Kain talks about adapting the language your BDC uses during...

April Kerrigan Report: Have Dealership Values Taken a Hit During the...

Welcome to the Kerrigan Advisors Market Update with Bridget Fitzpatrick and Ryan Kerrigan, Managing Director of Kerrigan Advisors. Did you enjoy this segment? Please share...

Contacting the Customer After the Sale

 On this week's episode of F&I Today, Becky Chernek talks about the importance of following up with the customer after the sale should the...
Coronavirus Coverage Central

CBT Automotive Network is providing up-to-date coverage on the COVID-19 pandemic's impact on auto dealers, automakers, and dealership personnel